创业设计项目计划书模板.docx

创业设计项目计划书模板.docx

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创业设计项目计划书模板

“创业设计”计划书模板

第一篇创业生涯自我认知

主要内容：

（运用心理学测评等工具进行创业性格、创业兴趣、创业能力以及创业价值观的分析，并做概述）

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第二篇创业生涯环境认识

主要内容：

（1.成长环境，2.学校环境，3.专业环境，4政策环境）

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第三篇创业生涯决策

1.创业生涯人物访谈

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2.创业素质与选择路径匹配验证

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第四篇：

创业生涯计划与实施

——创业生涯规划书

1.创业组织的概况……………………………………

2.创业构想和市场分析………………………………

3.主营的产品与服务…………………………………

4.定价计划……………………………………………

5.选址计划……………………………………………

6.营销计划……………………………………………

7.法律形式……………………………………………

8.启动资金……………………………………………

9.启动资金来源………………………………………

10.组织结构与员工……………………………………

11.创业组织的运营与成本预测………………………

12.现金流计划…………………………………………

13.盈利情况预测………………………………………

14.资产负债表…………………………………………

15.风险因素和退出机制……………………………

一、创业组织概况

名称：

_____________________________________________________________________

______________________________________________________________________________

法律模式：

______________________________________________________________________

联系地址：

_____________________________________________________________________

____________________________________________________________________________________________________________________________________________________________

电话：

____________________________E_mail：

_________________________

1.创业企业经营范围：

［］制造业［］服务业［］批发商［］零售商

2.公益创业经营范围：

［］教育类［］法律类［］绿色环保类等

商业计划简述

产品或服务：

_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________顾客：

__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

___________________________________________________________________________________

所有者

（姓名、地址、资质、在企业或组织中的作用、相关经历）

_______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

吸收就业人数_________________________

启动资本

投资_________________________

运营资本_________________________

总计_________________________

资本来源

业主的储蓄_________________________

合伙人出资_________________________

民间借贷_________________________

银行贷款_________________________

二、创业构想和市场分析（公益创业）

创业构想描述

（如，确定的需求、谁是顾客、满足顾客需求的产品或服务的种类、如何接近顾客等。

）

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市场分析

（如地域、城镇、顾客种类、市场规模、竞争对手情况、新企业所占的市场份额等）

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三、主营产品与服务（公益创业）

产品或服务的详细描述

（如产品或服务的名称、规格、包装、售后服务等）

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四、定价计划（公益创业可列出单个成本支出明细）

产品/服务

（1）

（2）

顾客愿意出的价格

竞争对手的价格

我方价格

我方价格制定的原因

折扣空间

有（%）无

有（%）无

产品/服务

（1）

（2）

顾客愿意出的价格

竞争对手的价格

我方价格

我方价格制定的原因

折扣空间

有（%）无

有（%）无

五、选址计划

企业的位置

企业选址计划的描述

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选址此地的原因

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通过将货物或服务销售给以下渠道来接近顾客：

［］个人［］零售商［］批发商［］其他人

选择这种分销方式的原因

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六、营销计划

启动促销

向顾客宣传新企业开张的行动计划（比如广告、公共宣传、销售促进、人员推销等。

还要调查各种不同促销方式的费用。

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1.广告：

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