HND商务沟通.docx
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HND商务沟通.docx
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HND商务沟通
HigherNationalUnitSpecification
Generalinformationforcentres
Unittitle:
Communication:
AnalysingandPresentingComplexCommunication
Unitcode:
DE3N34
Unitpurpose:
Thisunitisaboutrespondingtoandpresentingcomplexbusinesscommunication.
Oncompletionoftheunitcandidatesshouldbeableto:
1.Analysecomplexwrittenbusinessinformation.
2.Producecomplexwrittenbusinessdocuments.
3.Organiseandparticipateinaformalmeeting.
Creditvalue:
1HNCreditatSCQFlevel7:
(8SCQFcreditpointsatSCQFlevel7*)
*SCQFcreditpointsareusedtoallocatecredittoqualificationsintheScottishCreditandQualificationsFramework(SCQF).EachqualificationintheFrameworkisallocatedanumberofSCQFcreditpointsatanSCQFlevel.Thereare12SCQFlevels,rangingfromAccess1toDoctorates.
Recommendedpriorknowledgeandskills:
AccesstothisUnitisatthediscretionofthecentre.Itwould,however,bebeneficialifthecandidatehadgoodcommunicationskills.ThismaybeevidencedbypossessionoftheCoreSkillsUnitinCommunicationatHigherlevel(SCQFlevel6),orsimilarqualificationsorexperience.
Coreskills:
ThisUnitgivesautomaticcertificationofthefollowingCoreSkill:
CommunicationatHigherlevel.TherearenootherCoreSkillcomponentsincluded.
Contextfordelivery:
IfthisUnitisdeliveredaspartofagroupaward,itisrecommendedthatitshouldbetaughtandassessedwithinthesubjectareaofthegroupawardtowhichitcontributes.Outcomesmaybeintegratedwithelementsofthecoursewhichrequiretheanalysisandproductionofcomplexwrittenand/ororalcommunication
Assessment:
Evidenceshouldbegeneratedthroughassessmentundertakenincontrolledconditionswherearrangementsareinplacetoassuretheauthenticityofworkproduced.SincetheCoreSkillofCommunicationisembeddedinthisUnit,itisstronglyrecommendedthatyoufollowtheassessmentguidelinesgiven.
AnexemplarassessmentpackandmarkingguidelineshavebeenproducedtoindicatethenationalstandardofachievementrequiredatHNSCQFlevel7.
HNUnit(DE3N34):
Communication:
AnalysingandPresentingComplexCommunication1
HigherNationalUnitspecification:
statementofstandards
Unittitle:
Communication:
AnalysingandPresentingComplexCommunication
Unitcode:
DE3N34
ThesectionsoftheUnitstatingtheOutcomes,knowledgeand/orskills,andevidencerequirementsaremandatory.
WhereevidenceforOutcomesisassessedonasamplebasis,thewholeofthecontentlistedintheknowledgeand/orskillssectionmustbetaughtandavailableforassessment.Candidatesshouldnotknowinadvancetheitemsonwhichtheywillbeassessedanddifferentitemsshouldbesampledoneachassessmentoccasion.
Outcome1
Analysecomplexwrittenbusinessinformation
Knowledgeand/orskills
•Theskillsandconceptsrequiredforreadingandanalysingcomplextext.
•Theskillsofsummarisingkeyinformationandsupportingdetail.
•Anunderstandingoftherangeoftypes,purposesandusesofbusinessdocuments.
•Aknowledgeoftheconventionsofformatandgraphiccommunication.
•Anunderstandingoftheimpactoflanguageandpresentation.
•Skillsinevaluatingthestrengthsandweaknessesofwrittentextinmeetinganidentifiedpurposeandreadership.
Evidencerequirements
Candidateswillneedtodemonstrateskillsbysummarisingandevaluatingindetailacomplexbusinesstextwhichisconcernedwiththepresentation,analysisandsynthesisofasubstantialamountofinformation.Theresponsemustbewrittenorrecordedand
•summarisethemainpointsandsupportingdetail
•evaluatetheeffectivenessofformat,language,structureandlayoutinmeetingtheneedsofpurposeandreadership
Evidenceshouldbegeneratedthroughassessmentundertakenincontrolledconditions.
Assessmentguidelines
Asummaryanddetailedevaluationmaybemadeofanycomplexdocument,butitissuggestedthatthetextselectedcouldeitherbeonewhichcouldprovideamodelofthetypeoftexttobeproducedforOutcome2and/orwouldbeasourcedocumentrelevanttoOutcome2and/or3.Suchintegrationwouldencourageskillsdevelopmentandavoidover-assessment.Aformalstructuredcomplexbusinessreport,proposalorarticleonarelevantvocationalissuecouldprovideanappropriatetext.
HigherNationalUnitspecification:
statementofstandards(cont)
HNUnit(DE3N34):
Communication:
AnalysingandPresentingComplexCommunication2
Unittitle:
Communication:
AnalysingandPresentingComplexCommunication
Outcome2
Producecomplexwrittenbusinessdocuments
Knowledgeand/orskills
•Howtoselectandcollaterelevantinformation.
•Howtoarrangematerialforimpact.
•Howtostructureinformationeffectivelytoaprescribedbusinessformat.
•Howtoselectregisterandlanguageappropriatetopurposeandreadership.
•Accurateuseofconventionsofexpressionandstyle,spellingpunctuationandsyntax
•Formalconventionsofbusinessdocuments
Evidencerequirements
Candidateswillneedtodemonstrateskillsbyproducingoneormorebusinessdocumentspresentingandanalysinginformationonacomplexissue.Aminimumof1500words,shouldbeproducedincontrolledconditions,meetanagreedbriefandbeinaprescribedformat.Textsshould
•Selectandcollateinformationeffectively
•Presentrelevantinformationaccurately
•Usealogicalstructureappropriateforpurposeandreadership
•Uselanguageandregistereffectively
•Useconventionsoflayoutandformatconsistentlyandaccurately
•Useconsistentlyaccuratespelling,syntaxandpunctuation
Assessmentguidelines
Thereshouldbesomenegotiationwithcandidatestoensurethatthecontentandpurposeofworkundertakenisrelevanttotheirvocationalneeds.
Settingdeadlinesforthesubmissionandevaluationofinitialworkpriortoanyredraftofmaterialsshouldreflectworkplacepracticeandallowforfeedback.Draftplansandoutlines,andtrainingintheeffectiveorganisationofnotesandreferencematerials,shouldsupporttheproductionofmaterials,encouragegoodworkingpracticeandprovideusefulevidenceofauthenticity.Thefinaldocumentsproducedshouldfollowindustrystandardconventions.Thetext,forexampleadetailedanalyticalreportorin-depthproposal,couldrelatetoworkcompletedforthemeetinginOutcome3,orbepartofothercourseassignments.Althoughword-processingisnotamandatoryevidencerequirement,thedocumentshouldreflectprofessionalpractice.Graphicsmaysupportandsupplementthetext.Thewordtotalmayincludeanyassociatedsupplementarytextsproducedbythecandidate,suchasletters,annotateddiagrams,spreadsheets,memorandaorminutes.
HigherNationalUnitspecification:
statementofstandards(cont)
HNUnit(DE3N34):
Communication:
AnalysingandPresentingComplexCommunication3
Unittitle:
Communication:
AnalysingandPresentingComplexCommunication
Outcome3
Organiseandparticipateinaformalmeeting
Knowledgeand/orskills
•Howtoplanandprepareforaformalmeeting.
•Howtolocate,selectandpresentrelevantcomplexinformation.
•Howtoorganiseandstructureacontributiontodiscussion.
•Howtorespondandadapttothecontributionsofothersandprogressinteraction.
•Thedynamicsoforalcommunication.
•Theformatandstructureofformalmeetings.
•Theformatandstructureofwrittenrecordsofmeetings.
Evidencerequirements
Candidateswilldemonstrateskillsbytakingpartinanddocumentingaformalmeetingwhichinvolvesatleastfourothersandwhichhasaclearremitinvolvinganalysisanddecisionmakingrelatingtoacomplexvocationalissue.Adetailedobservationchecklistand/oravideorecordingshouldberetainedasevidenceofperformanceforeachcandidate.Eachcandidateshould
•produceanoticeofmeetingandagenda
•prepareandpresentanagendaitemaccuratelyandeffectively
•usetone,paceandnonverbalcommunicationappropriatetoaformalmeeting
•respondtothecontributionsofotherstoprogressinteraction
•completeanaccurateformalrecordofproceedings
Assessmentguidelines
Candidatesshouldtakepartinaformalbusinessmeetingandthepapersproducedshouldreflectthis.IntegrationwithotherOutcomesorcourseworkmaybeappropriate.Eachcandidateshouldmakepreparatorynotesforthepresentationofanagendaitemwhichmaybesupportedbyvisualaids,orthedistributionofsupplementarypapers.Eachcandidatemustwriteuprecordsofproceedingswhichfollowstandardconventions.
HNUnit(DE3N34):
Communication:
AnalysingandPresentingComplexCommunication4
AdministrativeInformation
Unitcode:
DE3N34
Unittitle:
Communication:
AnalysingandPresentingComplexCommunication
Superclasscategory:
AF
Dateofpublication:
August2003
Version:
01
Source:
SQA
©ScottishQualificationsAuthority2003
Thispublicationmaybereproducedinwholeorinpartforeducationalpurposesprovidedthatnoprofitisderivedfromreproductionandthat,ifreproducedinpart,thesourceisacknowledged.
AdditionalcopiesofthisUnitspecificationcanbepurchasedfromtheScottishQualificationsAuthority.ThecostforeachUnitspecificationis£2.50.(Ahandlingchargeof£1.95willapplytoallordersforpriceditems.)
HNUnit(DE3N34):
Communication:
AnalysingandPresentingComplexCommunication5
HigherNationalUnitspecification:
supportnotes
Unittitle:
Communication:
AnalysingandPresentingComplexCommunication
ThispartoftheUnitspecificationisofferedasguidance.Thesupportnotesarenotmandatory.
WhiletheexacttimeallocatedtothisUnitisatthediscretionofthecentre,thenotionaldesign
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- 关 键 词:
- HND 商务 沟通