以色列创业学商业计划书模板.docx
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以色列创业学商业计划书模板.docx
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以色列创业学商业计划书模板
Confidential
CompanyNameBusinessPlan
__________________________________________________________________________
Confidentiality
ThisbusinessplanisthepropertyoftheCompanyandisconsideredtobestrictly
confidential.Itcontainsinformationintendedonlyforthepersontowhomitis
transmitted.Withreceiptofthisplan,recipientacknowledgesandagreesthat:
i)inthe
eventrecipientdoesnotwishtopursuethismatter,thisdocumentwillbereturned,at
theaddresslistedaboveassoonaspossible;ii)therecipientwillnotcopy,fax,
reproduce,divulge,ordistributethisconfidentialplan,inwholeorinpart,withoutthe
expressedwrittenconsentoftheCompany;iii)alloftheinformationhereinwillbe
treatedasconfidentialmaterialwithnolesscarethanthataffordedtoyourown
companyconfidentialmaterial.
ThisBusinessPlancontainsforward-lookingstatementswhichinvolverisksand
uncertainties.TheCompany'sactualresultscoulddiffermateriallyfromthose
anticipatedintheseforward-lookingstatementsasaresultofcertainfactors,including
thosesetforthunder"RiskFactors"andelsewhereinthisBusinessPlan.
__________________________________________________________________________
ConfidentialandProprietary1/16
CompanyNameBusinessPlan
__________________________________________________________________________
TableofContents
EXECUTIVESUMMARY....................................................................................................................3
MISSIONSTATEMENT.......................................................................................................................4
INDUSTRYANDMARKETPLACEANALYSIS..............................................................................5
DIM.....................................................................................5
ESCRIPTIONOFTHENDUSTRYANDARKET
CMS..........................................................................................5
USTOMERSANDARKETEGMENTATION
C........................................................................................................................................5
OMPETITION
TBO...............................................................................................................6
HEUSINESSPPORTUNITY
THEINNOVATION–PRODUCTORSERVICEDESCRIPTION................................................7
OP.............................................................................................7
VERVIEWOFTHERODUCTORSERVICE
PB..............................................................................................................................7
RODUCTENEFITS
T........................................................................................................................................7
ECHNOLOGY
PC........................................................................................................................7
RODUCTOMPARISON
FPR................................................................................................................7
UTURERODUCTOADMAP
THEBUSINESSSTRATEGY..............................................................................................................8
TBS.....................................................................................................................8
HEUSINESSTRATEGY
MDB.............................................................................................................8
ETHODSOFOINGUSINESS
FO.......................................................................................................................8
UTUREPPORTUNITIES
MARKETINGANDSALES.................................................................................................................9
MR..............................................................................................................................9
ARKETESEARCH
MP.................................................................................................................................9
ARKETINGLAN
TM................................................................................................................................9
ARGETARKETS
RESEARCHANDDEVELOPMENT................................................................................................10
OPERATION/MANUFACTURING................................................................................................11
MANAGEMENTANDOWNERSHIP...............................................................................................12
FUNDSREQUIREDANDTHEIRUSES..........................................................................................13
FINANCES............................................................................................................................................14
A.....................................................................................................................................14
SSUMPTIONS
SF................................................................................................................................14
ALESORECAST
OE........................................................................................................................14
PERATINGXPENSES
P&L....................................................................................................................................14
ROFITOSS
CF.........................................................................................................................................14
ASHLOW
NPVBEP............................................................................................................14
ANDREAKVENOINT
BIBLIOGRAPHY…………………………………………………………………………………..…15
APPENDICES......................................................................................................................................15
__________________________________________________________________________
ConfidentialandProprietary2/16
CompanyNameBusinessPlan
__________________________________________________________________________
ExecutiveSummary
(2-3pages)
Thepurposeofthissectionistoprovideashortintroductiontothecompanyand
clearlydefinetheuniquecompetenciesofthecompany,whichwillensureitssuccess.
Thissectionshouldincludethefollowing:
Asummaryofthemissionstatement&thevision.
Companybackground(ifrelevant)includingdateofestablishment,
financialandmarketingachievementsetc.
IndustryandMarketSummary.
TheBusinessOpportunity.
AsummaryoftheInnovation.
BusinessStrategysummary.
MarketingandSales.
ResearchandDevelopment.
Operations/Manufacturing.
ManagementandOwnership.
FundsRequired.
FinancialSummary.
__________________________________________________________________________
ConfidentialandProprietary3/16
CompanyNameBusinessPlan
__________________________________________________________________________
MissionStatement
(1-3page)
Thepurposeofthissectionistoprovidethemissionandvisionofthecompany.
Thissectionshouldinclude:
Whoweare
Whatwedo(product/service)
Howwedoit(technology)
Forwhomwedoit(customersegment,needs)
Vision
Companybackground(ifrelevant)includingdateofestablishment,
financialandmarketingachievements,etc.
__________________________________________________________________________
ConfidentialandProprietary4/16
CompanyNameBusinessPlan
__________________________________________________________________________
IndustryandMarketplaceAnalysis
(4-6pages)
Thepurposeofthissectionistoprovidetheinvestorwithbackgroundontheindustry
anditsgrowthpotential.
DescriptionoftheIndustryandMarket
Thissectionshouldincludethefollowing:
Descriptionoftheindustry
Industrysizetoday(in$andorunits),Forecastedindustrysizein3-5years
Whatarethemajordriversforgrowth?
Forexample,areproducts
becomingmoreaffordable,easier-to-use,faster,greaterperformance?
Isthere
increasedawarenessabouttheindustrythatmightbedrivinggrowth?
Is
positiveuserexperiencedrivinggrowth?
Whattrendsareemergingintheindustry?
Forexample,aretherestandards
intheindustry?
Aretherenewtechnologiescomingout?
Arebigcompanies
becominginterestedintheindustry?
Isthereatendencytowards
consolidation?
Whereisthemarketheading?
Industry’svaluechain(adiagramisrecommended)
CustomersandMarketSegmentation
Howisthemarketsegmented?
Byprice,application,etc.?
Whatisthesize,
thegrowthrateandtheneedsofthetargetedmarketsegment?
Whoareyourimmediatecustomers,whoaretheendusers?
Competition
Thepurposeofthissectionistopresentfactorsthatinfluencecompetitioninyour
industry,topresentwhoyourmaincompetitors(orcompetitors’groups)areandyour
strengths/weaknessesvis-a-viseachcompetitor(orgroup).
Whatarethecrucialcompetitivefactorsinyourindustry?
Price,reliability,
compliancewithstandards,installedbase,time-to-market,technological
innovation,availabilityofcustomersupport?
Whoarethemaincompetitors’groups?
Provideashortdescriptionofeach
group,thedifferentiatingaspectsoftheirproducts,corporateresources,market
positioning,etc.Whoaretheircustomers?
Includeasummarytablethat
comparesthecompetingsolutionsandyourproposedsolution.
__________________________________________________________________________
Confidentia
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