速卖通营销邮件范文.docx
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速卖通营销邮件范文.docx
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速卖通营销邮件范文
速卖通营销邮件范文
速卖通营销邮件范文一一、站内优化和营销营销方案二、站外引流和推广一、站内优化和营销A.站内优化,主要分为以下几点:
1.分类,我们现有的分类划分特别细致,但同时不够清晰,不利于顾客搜索和点击,可参考速卖通自然搜索第一页卖家的分类,按照车型进行划分。
2.标题,可按照SEO站内优化的原理,把更多关键词融入标题中3.产品关键词,可以在后台重新编辑产品关键词。
4.产品详细图的处理,在现有资源的前提下,把重点推广的产品的详细图做一下,参照速卖通搜索在第一页显示的商城的,详细图应该展示DVD使用时的各个界面。
B.站内营销,主要有以下几种方式:
1.挑选一部分产品做打折促销,这样可以提高商铺的排名,增加曝光率,也会推进商铺其他产品的销售。
2.挑选热卖产品做免邮,这也是促销方式的一种3.运用上速卖通本身的营销方式,后台有介绍。
这个很重要。
4.速卖通后台可以开一些收费才能看得到的功能,比如该平台的热卖产品,便于我们做产品调研和营销。
5.多上一些金额小,热卖的产品,产生更多订单,同时可以通过给顾客赠送礼品或打折的方式,让顾客多留正评,提高商铺星级,这个对在速卖通首页曝光很重要。
二、站外引流和推广1.寻找汽车配件类的论坛和网站,通过购买Banner或论坛合作的方式来引流。
2.通过VK,Facebook,Twitter,Google+等社交媒体等引流和营销。
备注:
通过对速卖通做的好的卖家的分析以及我们后台显示的数据来看,我们的曝光量和我们的订单是不成正比的,个人建议,应把主要精力放在站内优化和运用好速卖通平台自身的营销方式上。
以下为相关步骤的范例:
1、当买家光顾你店铺,询问产品信息时:
重点:
跟买家初次打招呼,要亲切、自然并表示出你的热情。
尽量在初步沟通时把产品元素介绍清楚,范例参考:
Hello,mydearfriend.Thankyouforyourvisitingtomystore,youcanfindtheproductsyouneedfrommystore.Iftherearenotwhatyouneed,youcantellus,andwecanhelpyoutofindthesource,pleasefeelfreetobuyanything!
Thanksagain.2、鼓励买家提高定单金额和定单数量,提醒买家尽快确认定单时可参考:
Thankyouforyourpatronage,ifyouconfirmtheorderassoonaspossible,Iwillsendsomegifts.Agoodnews:
Recentlytherearealotofactivitiesinourstore.Ifthevalueofgoodsyoubuycounttoacertainamount,wewillgiveyouasatisfieddiscount.3、交易进行中,通知买家去参看物流情况时,可参考:
Thegoodsyouneedhadbeensenttoyou.It'sonthewaynow.Pleasepayattentiontothedeliveryandsignassoonaspossible.Ifyouhaveanyquestions,pleasefeelfreetocontactme.4、当完成交易,您表示感谢,并希望他下次能够再次回头时,可参考:
Thankyouforyourpurchase,Ihavepreparedyousomegifts,whichwillbesenttoyoualongwiththegoods.Sincerelyhopeyoulikeit.I'llgiveyouadiscount,ifyouliketopurchaseanotherproducts.5、推广新产品,采购季节期间根据自己的经验,可给买家推荐自己热销的产品。
Hifriend,RightnowChristmasiscoming,andChristmasgifthasalargepotentialmarket.Manybuyersboughtthemforresaleintheirownstore,it‘shighprofitmarginproduct,hereisourChristmasgiftlink,Pleaseclicktocheckthem,ifyouwanttobuymorethan10pieces,wealsocanhelpyougetawholesaleprice.Thanks.Regards您好!
在圣诞节来临之际,圣诞礼品将是一个热销产品。
很多买家从我们这进货到他们自己的商店里出售。
这个产品的利润不错。
以下是我们圣诞产品的介绍,请点击了解。
10个起批我们将给您批发的价格.6、货物断货,货物偶尔的断货只要认真解释一下,买家能够理解,最好的办法是告诉买家自己会积极尽量帮他找到她所需要的产品,同时向他介绍类似的款式供其选择Hifriend,Wearereallysorrythattheshoesyouorderisoutofstockatthemoment.Iwillcontactthefactorytoseewhentheyaregoingtobeavailableagain.Iwouldliketorecommendyousomeotherprettyshoeswhichhavethesamestyle.Hopeyoulikethemaswell.Youcanclickonthefollowinglinktocheckthemout.Ifthere’sanythingIcanhelpPleasefeelfreetocontactus.Regards您好!
我们已经重新设置了价格。
在原有价格的基础上,又给您了15%的折扣。
我们提供的价格比市场价要低,在这个产品上,我们没办法给出更低的价格了。
希望你能接受这个价格,如果有任何问题,请和我联系。
谢谢!
7、大量订购询问价格,大量订单询盘,买家若是赶上采购季我们一定要抓住机会,对他们的回复要一定要详尽,内容一般包括样品的价格、样式、采购量和相应的价格,这个报价建议是包括运费的,而且价格要相对有优势,给买家感觉是给他的一个优惠。
HifriendsThankyouforyourinquiry,weverymuchhopetocompletetheorderwithyouforme,hereistheproductslinkyouneed,ifyoubuy100pieces,wecangiveyouawholesaleprice,$25/piece.Ifyouhaveanyidea,Pleaseletusknow,andwewilltryourbesttohelpyou.Lookingforwardtoyourreply.Regards谢谢您的询盘,我们非常希望能够与您完成此笔订单,下面是我对您所需要的产品的介绍,如果您一次购买100件,我们可以给您一个批发价格,每件25元.如果您有任何的问题,请和我沟通。
我会竭尽所能来帮助你。
期待您的答复。
8、海关问题,某些国家海关的严格检查造成货物延误,建议及时通知买家,及时的沟通让买家感觉你是一直在跟踪货物的状态,并是一位负责的卖家,以免置之不理造成误会。
DearfriendsWereceivednoticeoflogisticscompany,nowyourcustomsforlargeparcelperiodicallyinspectedstrictly,inordertomakethegoodssenttoyousafety,wesuggestthatthedelayinshipment,wishyouaconsenttoagree.PleaseletusknowassoonaspossibleThanks亲爱的朋友我们接到物流公司的通知,现在贵国的海关对大量邮包进行定期的严格检查,为了使货物安全的送达到贵处,我们建议延迟几天发货,希望征得您的同意。
希望尽快得到您的回复9、退、换货问题。
Dearfriend,I'msorryfortheinconvenience.Ifyouarenotsatisfiedwiththeproducts,youcanreturnthegoodsbacktous.Whenwereceivethegoods,wewillgiveyouareplacementorgiveyouafullrefund.Wehopetodobusinesswithyouforalongtime.Wewillgiveyouabigdiscountinyournextorder.Bestregards亲爱的朋友,很抱歉给您带来了不便。
如果你不满意的产品,你可以把货物返还追到我们。
当我们收到的货物,我们将给你一个更换或者给你全额退款。
我们希望能和你们建立贸易关系。
当您下次购买时,我们将给您最大的折扣。
流利的沟通,真诚的语言,会让您赢得更多的定单和买家!
hifriend,itemhadbeensentasutold.plspayattention.regardshiRozhnova,thanksfororderinginourstore.colorstochoose,plstellusthecolorsuneed,soitemswillbesentasutold.B412_OrangeB413_BlackB414_RedB415_BlueB416_PurpleB417_YellowB418_RosyB419_Greenregards航空大包:
chinapostairparcelhiFiona,thanksfororderinginourstore,itemsareinstore,andcouldbesentasutoldquickly.colorstochoose:
OrangeBlackRedBluePurpleyellowRosygreenwhatcolorsuneedfriend?
couldplsleaveuswhatcolorsuneed,sowewillarrangetheshippmentforuasapwaitingforurearlierreplywaitingforurearlierpayment,souwillgetitearlier/sowewillarrangetheshippmentearlierregards西联汇款资料:
westernuniondetails:
Name:
YanFangLongCity:
ShenzhenCountry:
ChinafirstnameisYanFang,lastnameisLongconfirmation确认Hello,wearesize12.Thanksinadvance.提前感谢.>>>下一页更多“速卖通营销邮件范文速卖通营销邮件范文三催促下单,库存不多DearX,Thankyouforyourinquiry.Yes,wehavethisiteminstock.Howmanydoyouwant?
Rightnow,weonlyhaveXlotsoftheXcolorleft.Sincetheyareverypopular,theproducthasahighriskofsellingoutsoon.Pleaseplaceyourorderassoonaspossible.Thankyou!
Bestregards,(name)回应买家砍价Dearx,Thankyouforyourinterestsinmyitem.Iamsorrybutwecan’tofferyouthatlowpriceyouaskedfor.Wefeelthatthepricelistedisreasonableandhasbeencarefullycalculatedandleavesmelimitedprofitalready.However,we’dliketoofferyousomediscountsonbulkpurchases.IfyourorderismorethanXpieces,wewillgiveyouadiscountofxx%off.Pleaseletmeknowforanyfurtherquestions.Thanks.Sincerely,(name)断货(outofstock)DearX,Wearesorrytoinformyouthatthisitemisoutofstockatthemoment.Wewillcontactthefactorytoseewhentheywillbeavailableagain.Also,wewouldliketorecommendtoyousomeotheritemswhichareofthesamestyle.Wehopeyoulikethemaswell.Youcanclickonthefollowinglinktocheckthemout.http:
//www.aliexpress…Pleaseletmeknowforanyfurtherquestions.Thanks.BestRegards,(Yourname)因为周末导致回复不够及时,先表示歉意,因为错过了最佳24小时回复时间所以可通过主动打折的方式赢取客户。
DearX,Iamsorryforthedelayedresponseduetotheweekend.Yes,wehavethisiteminstock.Andtoshowourapologyforourdelayedresponse,wewillofferyou10%off.PleaseplaceyourorderbeforeFridaytoenjoythisdiscount.Thankyou!
Pleaseletmeknowifyouhaveanyfurtherquestions.Thanks.BestRegards,(Yourname)关于支付选择escrow,提醒折扣快结束了HelloX,Thankyouforthemessage.Pleasenotethatthereareonly3dayslefttoget10%offbymakingpaymentswithEscrow(creditcard,Visa,MasterCard,moneybookersorWesternUnion).Pleasemakethepaymentassoonaspossible.Iwillalsosendyouanadditionalgifttoshowourappreciation.Pleaseletmeknowforanyfurtherquestions.Thanks.Bestregards,(Yourname)合并支付及修改价格的操作DearX,Ifyouwouldliketoplaceoneorderformanyitems,pleasefirstclickandcheckyouraddressandorderdetailscarefullybeforeclicking“submit.Afterthat,pleaseinformme,andIwillcutdownthepricetoUS$XX.Youcanrefreshthepagetocontinueyourpayment.Thankyou.Ifyouhaveanyfurtherquestions,pleasefeelfreetocontactme.BestRegards,(Yourname)提醒买家尽快付款模板DearX,Weappreciatedyourpurchasefromus.However,wenoticedyouthathaven’tmadethepaymentyet.Thisisafriendlyremindertoyoutocompletethepaymenttransactionassoonaspossible.Instantpaymentsareveryimportant;theearlieryoupay,thesooneryouwillgettheitem.Ifyouhaveanyproblemsmakingthepayment,orifyoudon’twanttogothroughwiththeorder,pleaseletusknow.Wecanhelpyoutoresolvethepaymentproblemsorcanceltheorder.Thanksagain!
Lookingforwardtohearingfromyousoon.BestRegards,(Yourname)DearX,Weappreciateyourorderfromus.Youhavechosenoneofthebestsellingproductsinourstore.It’sverypopularforitsgoodqualityandcompetitiveprice.Rightnow,weonlyhaveXlotsoftheXcolorsleft.Wewouldliketoinformyouthatthisproducthasahighriskofsellingoutsoon.Wenoticedthatyouhadn’tfinishedthepaymentprocessfortheorder.We’dliketoofferyouadiscountonyourorder,ifyoupurchasenow,toensurethattheproductdoesn’tsellout.Wewillshipyourorderwithin24hoursonceyourpaymentisconfirmed.Ifyouneedanyhelporhaveanyquestions,pleaseletusknow.BestRegards,(yourname)PS:
WeareoneofthebiggestsuppliersonAliExpress.Withmorethan3years’experienceinworldtrade,weareabletoprovidethebestprices,thehighestqualityandthesuperiorservice.Weinspectourproductsbeforeshippingthemoutandprovidea1yearwarrantyforallproducts.Wepromisetogiveyouafullrefundiftheproductsarenotasdescribed.Ifyouhaveanyquestions,pleasecontactus;wearehappytohelpyou.订单超重导致无法使用小包免邮的回复DearX,Unfortunately,freeshippingforthisitemisunavailable;Iamsorryfortheconfusion.FreeShippingisonlyforpackagesweighinglessthan2kg,whichcanbeshippedviaChinaPostAirMail.However,theitemyouwouldliketopurchaseweighsmorethan2kg.Youcaneitherchooseanotherexpresscarrier,suchasUPSorDHL(whichwillincludeshippingfees,butwhicharealsomuchfaster).Youcanplacetheordersseparately,makingsureeachorderweighslessthan2kg,totakeadvantageoffreeshipping.Ifyouhaveanyfurtherquestions,pleasefeelfreetocontactme.BestRegards,(Yourname)海关税(customstax)DearX,ThankyouforyourinquiryandIamhappytocontactyou.I
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