商务英语试题及答案.docx
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商务英语试题及答案.docx
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商务英语试题及答案
1MatchawordfromAandBandcompletesentences1─10.UseeachwordfromAtwice.
A
advertising/consumer/market/product/sales
B
Behavior/budget/campaign/forecast/launch/lifecycle/profile/research/segment/targets
1TheProductlifecycleisthelengthoftimepeoplecontinuetobuyaparticularproduct.
2Marketresearchshowedverygoodpotentialformarketingthemagazinetoexecutivesintheagerange25─35.
3Aconsumerprofileissimplyadescriptionofatypicalcustomer.
4Ourcompanyhasestablisheditsbrandnamethroughamulti-millionmulti-mediaadvertisingcampaign
5Theintroductionofaproducttothemarketiscalledtheproductlaunch.
6Familyandfriendsareamajorfactorinconsumerbehavior.Theyreallyinfluencewhatpeoplebuy,whereandhow.
7Amarketsegmentisagroupofcustomersofsimilarageandincomelevel.
8Idon’tthinkcuttingouradvertisingbudgetbyhalfisagoodidea.Ourcampaignsarehighlysuccessfulandalwaysgeneratehugeprofitsinthelongterm.
9Ourrepresentativesareunderalotofpressuretomeettheirsalestargets.
10I’mafraidIcanonlymakeapessimisticsalesforecastforFebruaryandMarch.
LanguageReview:
Questions
2Re-orderthewordstomakequestions.
1muchadvertisingdohowonspendyou?
Howmuchdoyouspendonadvertising?
12doesendorsementmeanwhat?
Whatdoesendorsementmean?
13strengthsandarecompany’sweaknesseswhatyour?
Whatareyourcompany’sstrengthsandweaknesses?
14rangedidextendproducttheirtheywhen?
Whendidtheyextendtheirproductrange?
15isteamleadingsaleswhoyour?
Whoisleadingyoursalesteam?
3Completeeachquestionwithanappropriateword.
16__Did________yourmarketshareincreaselastyear?
17___What_______kindofproductsdofootballersendorse?
18____Are______theydoinganymarketresearchatthemoment?
19_Which_________ofthesetwoproductsismoresuccessful?
20____Have______youmetournewmanager?
21____How______oftendoyoulaunchanewproduct?
22__Has________Kaoriphonedrecently?
Skills:
Telephoning
4Completethisexcerptfromatelephoneconversationwiththequestionsfromthebox.
1.Wouldyoulikethemtodothemarketing?
2.Couldyougivemeafewdetails?
3.Didyousay5%?
4.Haveyoufinishedyourreport?
5.Why?
6.Howaboutourmarketshare?
7.Howarethings?
8.Whatdoyouthinkof‘Eureka!
’?
A:
Hi,Vladi.Raulhere.(23)____________7______________________________
B:
Fine,thanks.Quitebusy,infact.
A:
(24)______________4___________________________
B:
Almost.ButIcantellyouthefiguresIhavearelookingextremelygood.
A:
Excellent.(25)____________2______________________________
B:
Sure.Overallsalesareup15%.Ournewsoftdrinksareup12%,andourmineralwaterisdoingjustaswell.
A:
Thatsoundsgood.(26)_______________6___________________________
B:
Well,we’veincreaseditby2.5%.
A:
Sorry,Ididn’tcatchthat.(27)______________3____________________________
B:
No.2.5%.ButIthinkitmightgoupbyfiveoverthenextquarter.
A:
Thatwouldbegreat.Bytheway,there’ssomethingelseIwantedtoaskyou.
(28)__________________8________________________
B:
Oh,thenewadvertisingagency.Ithinkthey’rereallygood.
(29)__________________5________________________
A:
Iwasthinkingaboutthenewenergydrinkthatwe’relaunchingnextmonth.
B:
Right.(30)________________1__________________________
A:
Exactly.Iwantsomethinglesstraditionalforthisnewproduct.
B:
InthatcaseIthinkit’sagoodideatocontactthem.They’vegotaverycreativeteam,withlotsofimaginativeideas.
UnitTest6
Answerallthirtyquestions.Thereisonemarkperquestion.
Vocabulary:
Eatinganddrinking
1Completesentences1─5withanswersa,borc.
1Let’saskthewaiteriftheyhavea_____a_____inSpanishforourguests.
a)menub)recipec)check
2ThePalaceRestaurantisfamousforitsfriendlyandefficient_____c_____.
a)starterb)pricesc)service
3It’sgettinglate.Shallweaskforthe____b______?
a)courseb)billc)card
4IfyouwanttogototheAstoria,rememberto_____a_____atableinadvance.
a)bookb)checkc)order
5Inmanycountries,itisusualtoleavea_____c_____ifyouaresatisfiedwiththeservice.
a)poundb)notec)tip
2Completethewordswiththemissingvowels(a,e,i,o,u).
6It’saratherexclusiverestaurant,sobepreparedtospendalotofmoney!
7ThePekingInnisinaveryconvenientlocation–justfiveminutesfromtheoffice.
8Theysayit’sgotacosy,welcomingatmosphere.
9IlVesuvioisgreat,andtheychargeveryreasonableprices.
10ThefoodtheyserveatFrèreJacquesisabsolutelydelicious.
LanguageReview:
Multi-wordverbs
3Completeeachconversationexcerptwithamulti-wordverbfromthebox.
lookafter/lookaround/lookforwardto/putoff/setback/takeout/
takepartin/takeup/turndown/turnup
11A:
I’msureourguestswouldlovetolookaroundtheoldtownbeforetheyleave.
B:
Yes.Let’saskBentoshowthemsomeofthesights.
12C:
So,whydidyouturndowntheiroffer,then?
D:
Well,theschedulewasabsolutelyhorrible.
13E:
Ilookforwardtoseeingthenewheadoffice.
F:
Metoo.Theysayit’sinasuperblocation.
14A:
Doyouthinkweshouldtakeuptheiroffer?
B:
Yes,we’vegottoaccept.Theconditionsarereallygood.
15C:
WhowilllookafterourguestsfromVenezuela?
D:
Karen,asusual.Shelovestakingcareofvisitors.
16E:
Franzdidn’ttakepartinthediscussion.
F:
No.Inoticedthathedidn’twanttogetinvolved.
17A:
IthinkFebruaryistooearlyforourtradefair.
B:
Iagree.Whydon’tweputitoffuntilMay?
18C:
Ourvisitorshavenothingtodothisevening.
D:
Ithinkweshouldtakethemout.
19E:
We’llhaveproblemsbecausesomepeoplealwaysarriveunexpectedly.
F:
Howmanyextraparticipantsdoyouthinkmightturnup,then?
20A:
Thatwasanexpensiveparty,wasn’tit?
B:
Itcertainlywas.Itsetusback$5,000!
Skills:
Socialising
Matcheachphrase(21─24)tothecorrectresponse(a─d).Writeyouranswershere:
21___c__22__d___23__a____24__b___
21Wouldyoulikemetoshowyouround?
22Marco,haveyoumetMaxReger?
23CanIgetyouadrink?
24Howarethings?
aYes,please.I’llhaveanorangejuice.
bVerygood,thankyou.It’sreallybusyatthemoment.
cOhyes,I’veneverbeenherebefore.
dNo.Hello,Max.Nicetomeetyou.
(Questions25─30)
Putthelinesofthisconversationinthecorrectorder(2─7).
__1__Hi,I’mJoaquim.
25__6___Absolutely!
I’llgetintouchwhenwecanconfirmthedatesoftheevent,OK?
26__4___Yes,itis.It’sverylively.Well,maybeyoucouldcometoournexttradefairthere.It’sinMay.
27____7_Thanks,that’sgreat!
I’lllookforwardtothat.
28___2__Hello,Joaquim.Pleasedtomeetyou.I’mLeilafromtheCairooffice.
29___5__Mm,I’dloveto.Anditwouldbegreatifwehadastandatthefair,don’tyouthink?
30___3__Oh,Cairo!
I’veneverbeentoEgypt,butIhearCairoisafascinatingcity.
UnitTest8
Answerallthirtyquestions.Thereisonemarkperquestion.
Vocabulary:
Waystoplan
1MatchawordorphrasefromAandBandcompletesentences1─10.
A
collect/consider/do/estimate/forecast/keepwithin/meet/rearrange
B
costs/information/ourbudget/sales/someresearch/theoptions/theschedule/thedeadline
1Theprojectwassuccessful,exceptthatwedidn’tkeepwithinourbudget.Weoverspentbyabout5%.
2Ourvisitorsarearrivingtwohourslaterthanplanned,solet’srearrangethescheduleimmediately.
3Ouradvertisingcampaignisproducinggoodresults,andweforecastsalesofatleast$150,000inthenextquarter.
4It’sdifficulttoestimatecostsaccuratelywhenyoursuppliersincreasetheirpriceswithoutwarning.
5First,let’sconsidertheoptionsthatwehaveforthelaunchdate:
itcouldbelatespring,orearlyautumn,ornextyear.
6Whatweneedtodoistodosomeresearchaboutthebuyinghabitsofthepeoplewholiveinthatarea.
7ItwillbeimpossibletomeetthedeadlineofJune20nowthattheprojectmanagerisill.Everythingwillhavetobeputoffuntilnextmonth.
8Jimwantstocollectinformationintothefactorsthatinfluenceconsumerbehaviour.
2Matchthetwohalvesofthesentences.Writeyouranswershere:
9___b__10__d___11___a__12__c___
9He’stryingtoarrange
10Itwasimpossibletoimplement
11Jeanisgoingtowrite
12Thetrainingschedulehas
athenextquarterlysalesreport.
bameetingwithBCA’ssalesmanager.
ctobepreparedbyApril5.
dthatplanwithsuchasmallbudget.
LanguageReview:
Futureplans
3Re-orderthewordstomakesentences.
13Brazilexpandhopinginthey’retoThey’rehopingtoexpandinBrazil.
14notabonusexpectinggetgoodisshetoSheisnotexpectingtogetagoodbonus.
15attractforeignweinvestmentlikemoretowouldWewouldliketoattractmoreforeigninvestment.
16aBangaloreinopenplanningsubsidiarytowe’reWe’replanningtoopenasubsidiaryinBangalore.
17aregoinglaunchwhenmodelthistoyou?
Whenareyougoingtolaunchthismodel?
4Ineachsentence,onewordismissing.Re-writeeachsentencewiththecorrectwordintherightplace.
18Wegoingtovisitoursuppliersnextweek.Wearegoingtovisitoursuppliersnextweek.
19Ihelpyouwritethereportifyoulike.Icanhelpyouwritethereportifyoulike.
20Welookforwardseeingyousoon.Welookforwardtoseeingyousoon.
21Analystssaytheeconomywillbetternextyear.Analystssaytheeconomywillgetbetternextyear.
22Theywantrelaunchtheirvideocamera.Theywanttorelaunchtheirvideocamera.
Skills:
Meetings
5Completet
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