英语商业计划书PPt.ppt
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英语商业计划书PPt.ppt
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vegetablesdistributioncenterStructureofourcompanyCEO:
FengxingdiHRM:
Fan:
wenzhaoMarketing:
ChenleiOperation:
LizhiyiTechnology:
LixiangangFinancing:
ZhouxiaochenFinancingZhouxiaochenTechnologyLixiangangOperationLizhiyiMarketingChenleiHRMFanwenzhaoCEOFengxingdivegetablesdistributioncenterManagementDepartmentFengxingdiEconomics2009020104001Outlineofmyspeech1.Marketanalysis2.OperationMode3.CompanyOverview4.CorporationSWOTAnalysisMarketanalysis1.AnalysisofMarketStatus2.DemandStatus3.prospectsAnalysisofMarketStatusJinan,vegetablesupplychannelsbyavegetablevendor,vegetablewholesalers,vegetableretailers,3network,alargevegetablemarketasthecore.Thecomplexityofitslinksandvegetablescausedbyhighercosts,markets,citiesaccountforalargenumberofvaluablelandresourcesandenvironmentalnoise,andbackwardmanagement,cannotbeeffectivelyaddressedtoprovidethepublicwithaffordable,convenientandcomfortableshoppingenvironment.DemandStatusJinan,Chinaisnotonlythebesttrafficcityalsohas236garden-styleplot,morethan50millionmiddleclass,therearemorethan30collegesanduniversities,morethan40millioninschoolstudents,aswellasmanyofthenumeroushotels,withnearlyonemillionkilogramsofvegetablesonthedemand.prospectsUndertheexistingurbanresidentstopurchasetheamountofinvestigationonvegetables,JinanCity,BaliQiao,QilivegetablemarketonFortlistedvolumeremainedat120-130millionkg,JinanyinmaShengfaFarmersMarketonacomprehensivelistingoftheamountof100-110millionkg,Jinan,onaverage,about1kgofvegetablesperdaydemand,ourmarketgroupsofthepopulationofaboutonemillion,themarketshareofaboutonemillionkilogramsJapan,Japanesesalesofupto150million.OperationModeDistributionCenterHotelsschoolsCommunityVegetableBaseBVegetableBaseACompanyOverview1.Aim2.Slogans2.Philosophy3.Culture4.BrandAimFromthevegetablebasetoprovideone-stopservicestoendcustomers,eliminatingwholesalers,retailerslinks.SlogansHealthFreshVegetablesEveryday!
PhilosophyCreatefirst-classservice,toseizemoremarketshare,tocreatepeople-orientedfeaturingthecompanysimage,andfostercompetitioninthemarketawarenessandcustomerserviceideas,serviceistheconceptofwealth.Doagoodjobservices,optimizetheallocationofresources,continuousserviceinnovation.CultureEstablishmentofhumaneculture.Sothatemployeesfosterthefaithoftheconceptofcustomerserviceandestablishareasonableandharmoniousbusinessphilosophy.Uniformdresscode,establishgreenthecompanysimagination.BrandCorporationSWOTAnalysis1.strengths2.weaknesses3.opportunities4.threatsstrengths
(1)TechnicalEquipment
(2)Managementandpersonnel(3)thequalityofmanagersadvantages(4)EnvironmentalManagementAdvantage(5)higherServiceconcept(6)managementprojectsnovelweaknessesSincemostofthetraditionalvegetablesupplysystemforthefamilyunitoperations,sotheiroperatingcostslow,theprofitearnedcanbemadedirectlyintorevenue,andourstaffswages,operatingcosts,equipmentmaintenance,taxes,etc.isaverylargeexpenses.Oursidemusthavealargermarketsharemaysurvive.opportunity
(1)MacroEnvironmentAnalysis
(2)policiesandregulationsthreat
(1)competitors
(2)MarketRiskthankyou!
HRDEPTFanWenchaoIndustrialEconomics2009020205007OutlineInstitutionalset-upandstaffingJobrequirementsandtreatmentRecruitmentanddismissalPersonneltrainingReward&PenaltysystemsInstitutionalset-upandstaffingOperatingdepartment:
10+ThePersonnelDepartment:
2TheFinanceDepartment:
2MarketingDepartment:
2TechnicalDepartment:
2workprincipalsandpaymentWorkinghoursofadministrativedepartmentis8;Dressinworkinguniformswithcards;Providefreeaccommodation.Thetotalincomeofthestaffwehavemademulti-levelsandsoundpaymentsystembasicpay+subsidy+bonus+welfareRecruitmentCollecttheinformationofvacantpositionsandrequiredqualitiesofeverydepartment;weformulatetherecruitmentplans;organizesomewrittenexaminationandprofessiontest;organizeinterview;DismissalWhodontqualifyorneglecttheirduties;Resignation;Terminatethelaborcontractswhenitexpires;StafftrainingBasictraining;Skillstraining;Integratedtrainingforroutinebusinessandmeetings.RewardsystemsAttendanceRate100%;ContributionRate;JudgeofAnnual;Outstandingdeeds;Etc.PenaltysystemsFine;Warning;Demerit;Demote;Dismissed.Thanksforlistening.Letsgreet*from*departmenttoexplainusdetailsof*MarketingChenLeiEconomics2009020202002ContentsOurDepartmentSloganAdvertisingPromotionTheFutureofOurMarketThepositionofourdepartmentThetaskofourdepartmentisextendingourbusinesstoimproveourprofit.WewillputtheplanmadebytheCEOintopractice.Atthesametimewewillcarryoutaseriesofactivitiestoconsolidateexistedmarketandopennewmarket.ImageInfowww.wizdat
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