Culture-colour.ppt
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Culture-colour.ppt
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CultureDifferenceofColourinChineseandWesternCulturesMember:
温宝莲赵可望陈智敏GroupNineG9-27陈智敏TheRedColorinChineseandWesternCulturesRedisatraditionallycherishedcolourinChineseculture.Itisalsoahighly-regardedcolouramongordinarypeoplenowadays.Weadorered.Redisthecolourofpassionandexcitementinwesterncultures(NorthAmericaandEurope).Ithasbothpositiveandnegativeassociations.Chinaisanorientalcountrywithalonghistory.Traditionally,redrepresentsthemotherlandandauthority.OfficialuniformsoftheTangDynastywerered.IntheQingDynasty,differentshadesofredwereusedonofficialcapstoshowdifferentranking.Evennowadays,headlinesofofficialdocumentsarestillpaintedinred.Thisiswhytheyarecalledred-headdocumentsRedinourlivesItisthecolourofdoublehappiness,representingjoyousmoments,auspiciousness,enthusiasmandprosperity.Thedoublehappinessusedforweddingsisred.ChinesespringfestivalThewordredequalsprettiness.Ithasbothpositiveandnegativeassociationsdanger,loveandexcitement.whenusedwithconnectionwiththeformerEasternblock,itrepresentscommunism.RedisalsoassociatedwithpowerandhassomereligiousundertoneswhenusedwithgreentorepresentChristmas.Christmas原指耶稣基督的诞辰,后来成为许多国家,尤其是西方国家的传统节日,时间是12月25日red-bloodedadj.精力充沛的,活跃的,血气方刚的redcarpetn.(迎接贵宾用的)红地毯,隆重的接待red-handedadj.染血的,当场的red-hotadj.炽热的,非常激动的,最新的red-letterdayn.大喜日子,圣徒之节日red-lightdistrictn.红灯区(城镇中的妓院区)redcockn.纵火引起的火灾Somephrasesaboutredredflagn.红旗,危险信号,喻惹人生气的事物redhatn.1.(红衣主教的)主教红帽2.红衣主教-cardinalredlightn.危险信号,(十字路口的交通)红灯,(车辆等的)尾灯,(旧时以红灯作为标志)妓院redmeatn.未煮前颜色是红色的肉类(尤指牛、羊肉)redragn.斗牛用的红布,激怒人的东西paintitred美俚把某事描绘成骇人听闻的样子;把.弄得引人注目paintthetownred痛饮;胡闹Themeaningsoftheredcolourvaryfromculturetoculture.AtleastChinesepeopleliketheredcolourmorethanthewesterners.ConclusionG9-26赵可望1、ThedifferentmeaningsofyellowinChinaandWest.2、Theyalsohaveasimilarplace.TheColourYellowinChineseandWesternCulturesCausesofculturaldifferencesofyellowcolour.Inchinese,yellowisconnectedtobothpositiveandnegativemeanings.While,itisalwaysconsideredthatwesternpeopleholdthatyellowisnotanexceptionalcolour.
(1)Yellow,correspondingwithearth,isconsideredthemostbeautifulandprestigiouscolour.TheChinesesaying,YellowgeneratesYinandYang,impliesthatyellowisthecenterofeverything.fire火(红色)火(红色)wood木木(青色)(青色)water水(黑色)水(黑色)metal金金(白色)(白色)
(2)IntraditionalcultureofChina,yellowis“thecolourofemperor”(帝王之色).Chinesepeopleholdthatyellowstandsforpowerandmoney.康熙皇帝康熙皇帝TheemperorKangxi满城尽带黄金甲满城尽带黄金甲CurseoftheGoldenFlowerInadditionwecliamandareproudofbeingtheoffspringofdragon,thecolorofdragonisalsoyellow.Modernpeoplealsolikeyellow,whichrepresentstheeleganceandnobleness.(3)Intheotherhand,yellowisalsoassociatedwiththebadthings.Yellowmeansinexperienced.wesay黄毛丫头,whichmeansthegirlisagreenhand.(4)Nowdays,peoplealwaysrefertopornographyasyellowliteratureandpornographicfilmsasyellowmovies.ThewordyellowinthecampaignstatementofEradicatetheyellowandfightagainsttheillegalreferstopornography.Yellowinthewesternhasfailedtoenjoysuchacourtesy.InEnglishculture,yellowisoftenconnectedwithdejected,sick.Example:
“yellowdog”(卑劣的人)(卑劣的人)yellowlivered(胆小的)(胆小的)yellowlooks(阴沉多疑的神色)(阴沉多疑的神色)“yellowback”(19世纪流行的通俗小说);世纪流行的通俗小说);“yellowjournalism”(黄色报刊作风,指不择(黄色报刊作风,指不择手段吸引读者)手段吸引读者)But,inthewest,Yellowisalsoasymboloflove.Inheraldry,yeowsymbolfirm,justice,wisdomandhonor.Inwesterncountries,yellowisakindofevilcolourbecauseJudaswhobetrayedJesuswasinyellow.ItisthesameinChina,superstitiouspeoplesupposethatyellowpapercankeepawayfromghosts.犹大之吻犹大之吻InreligiousFromwhatIsay,weallneedtobeverycarefulwiththeyellowcoloursinceitisusedtorepresentboththeImperialCourtandbadtaste.Inoldentimes,apersoncouldbebeheadedforthemisuseofyellow.Itcanalsocausetroubletodayifapersonassociateshimselfwiththewrongyellow.ConclusionG9-25温宝莲TheColorWhiteinChineseandWesternCulturesInChineseculture,whiteiscontrarytored.Itisabasiccolortaboo.ItshowstheChinesesmaterialandspiritdisgust.Inwesterncultures,whiteisadvocatingcolor.Itmainlyfocusedonitsitselfcolor,suchasnewsnow,freshmilkandliliescolor.1.Asymbolofdeath,lifelessperformanceandbadomen.2.Asymboloffailure,foolishandvainaction.Idiot3.Asymbolofabadphenomenon.WhitePollusion5.Asymbolofinsidious,craftyandevil.4.Asymbolofdecadent,reactionaryandbackward.suchasWhiteexpertway(白专道路)6.Asymbolofthepersonwhohavelittleknowledgeandhavenofame.7.Asymbolofthepersonwhoothersdislike.suchas白丁、白衣、白身suchas小白脸、白眼狼8.Asymbolofthepersonwholackofexerciseandexperienceisnotdeep.suchas白面书生9.Asymbolofsafety,purity,andcleanliness.1.Asymbolofpurity,eleganceandinnocence.suchasawhitesoul2.Asymbolofintegrityandhonesty.
(1)whitespirit
(2)whitemen(3)whitehand3.Asymboloflucky.
(1)oneofthewhitedaysofsbslife
(2)whitemagic4.Asymboloflegitimateandnon-malicious.
(1)whitemarket
(2)whitelist(3)awhitelie5.Asymboloffrightandthetimid.
(1)whitefeather
(2)whiteflag(3)whitetrash6.Asymbolofthehope,peace,happinessandlight.suchasdoveConclusionIninterculturalcommunication,colourhavedifferentculturalvalueandculturemeaningsinChineseandwesterncultures,whichentailourexactunderstandingandusageoftwoculturessoastocommunicatein
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