商务英语精读教案.docx
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商务英语精读教案.docx
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商务英语精读教案
UnitOne
(1)
Content
Text:
TheNatureofBusiness
TeachingAim
1.Learnsomethingaboutbasicconceptofbusiness.
2.Talksomethingaboutbusiness.
ImportantPoints
1.Comprehendthemeaningofthearticle.
2.Getfamiliarwiththekeywordsorphrases:
Production生产,manufacture大量制造,service,服务merchandise买卖,
trade贸易,land土地,labor劳动,capital资本,distribute分发,
entrepreneurship企业家素质,accomplish完成,perform表演,实行,
gobankrupt破产,creditor债权人,venture(有风险的)工作项目,
profit利润;
relate---to/with将---联系起来,beextracted---from从---中提取,
beresponsiblefor对---负责,make---ofvalue使某物更有价值,
lookfor寻找,decideon做出决定,upto直到,referto,提到,涉及,
payfor为---而付钱,distribute---to/among在---中分发,分销,分配。
.
DifficultPoints
1.Talkaboutsomewords,phrasesorexpressionsaboutbusiness;
2.Therearemanynewwordsinthetext;
3.Translatesomedifficultsentencesofthetext.
TeachingMethods
1.Discussingsometermsaboutbusiness;
2.Repeatingandtranslatingthenewwords;
3.Explainingthetextandmakingsomeexamples.
Teacher’BookPage2---7;Page24.
Procedure
1.Warm-up;
2.Thefirstpart(Paragraph1—6)ofthetext:
newwords---text---questions;
3.Thesecondpart(Paragraph7—9)ofthetext:
newwords---text---questions;
4.Sumupandorderhomework.
Homework
1.OnExercise-Book:
Copysomenewwordsaboutonepagetidily;
2.Readthenewwordscorrectlyandreadthetextrepeatedly;
3.Dotheexercises:
No.II.1---5andNo.III.1---10,onPage8-10,Textbook.
Time90minutes
PartOne:
15minutes
Page2:
Warming-up
1.Workwithyourgroupandthinkoutasmanywords,phrasesorexpressionsaspossibleaboutbusiness.
(Teacher’sBook:
Page24)
PeopleorOrganizationsEngagedinBusiness:
Company,firm,enterprise,joint-venture,corporation,individualcompany,collectivefactory,privatecompany,conglomerate集团企业,manager,merchant,salesman,businessman;
PlacestoConductBusinessActivities:
Market,departmentstore,supermarket,stockexchange,hotel,restaurant,bank;
OtherTermsFrequentlyUsedinBusinessOperation:
Sell,buy,goods,order,profit,interest,invoice,check,bill,consumer,customer
2.Pairwork:
1)Areyouinterestedinbusiness?
Whyornot?
2)Whatactivitiesdoyouthinkcanbelabeledasbusinessactivities?
3)Haveyoueverbeeninvolvedinanybusinessactivitiesbefore?
4)Whatdoyouthinkisimportantforsuccessintoday’sbusinessworld?
(Teacher’sBook:
Page24)
Goodmanagement,adequateplanning,sufficientfinancialresources,healthycashflow,controlledspendingandtheabilitytocollectmoneyowing,effectivemarketing,agoodproductandservice.
PartTwo:
15minutes
Page5:
NewwordsNo.1-17tothefirst6paragraphsoftheText
1.Dividethewordsintwogroups:
No.1-10;No.11-17;
2.Leadthestudentstospellthewordsonebyone;
3.Repeatthewordsandplaytranslatinggame;
4.Markthewordsinthethreeparagraphsandrecognizethem.
PartThree:
30minutes
Page2:
Translateandunderstandthefirst6paragraphsoftheText
1.Readthefirst6paragraphssilentlyandpayattentiontothedifficultpoints;
2.TranslateeachsentenceintoChineseandmarksomelanguagepoints:
3.Reviewbyreadingeachparagraphtwice;
4.Reviewbyaskingsomequestions:
somefromNo.I,Page8
1)Whatdoes“business”meaninthetext?
ThekeycomesfromParagraph1:
Itmeansthehumanactivityrelatedtomaterialthings.It’snecessaryforcivilization.Anditisfoundinallsocieties,eventhesimplestones.It’stheactivityofproducinganddistributinggoodsandservices.
2)Whatarethefourbasicfactorsofproduction?
ThekeycomesfromParagraph2:
Theyareland,labor,capital,andentrepreneurship.
3)Whatdoestheterm“land”inthistextrefer?
ThekeycomesfromParagraph3:
Here,thetermlandisusedmostgeneralway.Itrefersnotonlytoapieceofrealestatewherewemightbuildafactory,butitalsomeansalltherawmaterialsusedforproduction.
Somematerialsareontheearth’ssurface,andsomeareunderthesurface.Andsomerawmaterialsmaybeextractedfromtheair.Alloftherawmaterialsforproductioncomesfromtheland,theair,andtheoceans.
4)Whatdoestheterm“labor”refertointhispassage?
ThekeycomesfromParagraph4:
Itreferstotheuseofmentalorphysicalworktoproducegoods.Mostlaborchangesrawmaterialsintofinishedproductsandthendistributesthesetobuyers.
5)Whatisthegeneralmeaningof“capital”ineverydaylanguage?
ThekeycomesfromParagraph6:
Itmeansseveralthings.Themostgeneralmeaningiswealthormoney.
6)Whatdoestheterm“capital”refertoaccordingtothispassage?
ThekeycomesfromParagraph6:
Butitalsoreferstotheequipmentthatmoneypurchases.It’sallthethingsthatworkersuseinproductionanddistribution.Itrefersanythingthathelpstoproduceanddistributegoods.
5.Readthefirst6paragraphstogethertoreview.
PartFour:
10minutes
Page6:
NewwordsNo.18-32totherest3paragraphsoftheText
1.Dividethewordsintwogroups:
No.18-28;No.29-32withthe9phrases;
2.Leadthestudentstospellthewordsonebyone;
3.Repeatthewordsandplaytranslatinggame;
4.Markthewordsintheparagraphsandrecognizethem.
PartFive:
15minutes
Page3:
TranslateandunderstandtherestthreeparagraphsoftheText
1.Readtheparagraphssilentlyonebyoneandknowwhatareyourdifficultpoints;
2.TranslateeachsentenceintoChineseandmarksomelanguagepoints:
3.Reviewbyreadingeachparagraphtwice:
4.ReviewbyaskingsomequestionsfromNo.1,Page8
Questions:
7)Whatiscalledentrepreneurship?
ThekeycomesfromParagraph7:
Puttingtogetherland,labor,andcapitaltomakesomethingofvalue,iscalledentrepreneurship
8)Whatresponsibilitiesshouldanentrepreneurtake?
ThekeycomesfromParagraph7:
Theentrepreneuristhepersonresponsibleforcontrollinganddirectingtheotherthreefactors.Heistheleader,andtheemployeesfollowhisdirection.
9)Whatkindofproblemswillacompanycausetopeoplewhenitgoesbankrupt?
ThekeycomesfromParagraph9:
Itmeansthecompanybecomesunabletopayitsdebt,itcausesproblemsformanypeople.It’shardfortheemployeeswhohavetoseekworkelsewhere;thecustomersmustlookforanotherplacetobuytheproducts;creditorsusuallylosesomemoneytothecompany.Buttheentrepreneurtakesthebiggestriskifthebusinesssucceedsorfails.Hemustpaythemuptothelimitofhisabilitytopay.
10)Whenwilltheentrepreneurmakeaprofitandwhenwillhesufferaloss?
ThekeycomesfromParagraph9:
Ifheisskillfulandlucky,themoneyhereceivesfromhisbusinessventurewillpayfortheland,labor,andcapitalandtherewillstillbeextramoneyremainingforhim.Thisextramoneyistheprofit.Ifthemoneyhereceivesfromthebusinessventureisnotenoughtopayallofthecosts,thedifferenceistheloss.
5.Readtherest3paragraphstogethertoreview.
PartSix:
5minutes
1.Sumupthegeneralmeaningofthetextandreviewthenewwordsbyreading;
2.Orderhomework:
1)OnExercise-Book:
Copysomenewwordsaboutonepagetidily;
2)Readthenewwordscorrectlyandreadthetextrepeatedly;
3)Dotheexercises:
No.II.1---5andNo.III.1---10,onPage8-10,Textbook.
UnitOne
(2)
Content
1.Reviewthenewwordsandthetext,TheNatureofBusiness;
2.Dosomeexercisesaboutthetext;
3.Self-learning.
TeachingAim
1.Readthetextandstressonrecognizingthenewwordstoreviewwhatlearntlastclass;
2.Dotheitemstoreviewthenewwordsandenlargestudents’vocabulary.
ImportantPoints
1.Reviewthetextbyreading;
2.Doexercisestostudysomekeywordsorphrasesexactly.
DifficultPoints
1.Textbook:
V.1---10,Page10---11;Translatingsentences
2.Textbook:
VII.Page12;Makingupsentences
TeachingMethods
1.Readingandrepeatingthenewwordsandtext;
2.Discussingtheitemsandtranslatethesentences;
3.Self-learningandcompeting.
Teacher’BookPage8---12;Page24—26.
Procedure
1.Reviewnewwordsbytranslatinggames;
2.Reviewthetextbyreading;
3.Doexercisesbydiscussion;
4.Self-learnanddosomeitemsaboutgrammar;
5.Sumupandorderhomework.
Homework
1.OnExercise-Book:
Copysomenewwordsaboutonepagetidily;
2.OnExercise-Book:
RewritethesentencesofVI.1—6,Page11;
3.Readthetextfluently;
4.Self-learnmoreaboutthetexts.
Time90minutes
Partone:
35minutes
Textbook:
Page5--7
Reviewnewwordsbytranslatinggames:
1.Leadreadingthewordsinthreegroups;
2.PlayTranslatingGamestepbystep;
3.Recognizeortranslatewordsquickly;
4.Readallwordstogether.
PartTwo:
10minutes
Textbook:
Page2---5:
Reviewthetextbyreading.
1.Readthetextbytwoparts;
2.Self--readingtwice.
PartThree:
40minutes
DosomeexercisesonPage8---12bytranslatinganddiscussing:
(KeyonPage24---162,Teacher’sBook:
)
II.1—5;Choosethebestanswertocompletethefollowingsentences.
III.1---9;Completethefollowingstatementswithwordsorexpressionsyouhavelearnedinthetext.
IV.1---15;GivetheEnglishwordsforthemeaningsprovided.
V.1---10;Putthefollowingexpressionsfromthetextintheblankstocompletethesentences.Makechangeswherenecessary.
VI.1---6;Rewritethefollowingsentencesandreplacetheunderlinedpartswithappropriatewordsorphrasesfromthetext.
VII.1---5.WordStudy:
Foreachofthefollowingclues,usethegivenpromptstoproducesentencesinthesamewayasisshowninthemodel.
PartFour:
5minutes
Sumupandorderhomework:
1.OnExercise-Book:
Copysomenewwordsaboutonepagetidily;
2.OnExercise-Book:
RewritethesentencesofVI.1—6,Page11;
3.Read
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