北京成人本科学士学位2 1文档格式.docx
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北京成人本科学士学位2 1文档格式.docx
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Onetypicalattitudewasexpresserbythewifeofamechanicinaninterviewatatimeofrisingprices.“Inafewmonths,”shesaid,“we’llhavepaymoreformeatandmilk;
we’llhavelesstospendonotherthings.“Herfamilyhadbeenplanningtobuyanewcarbuttheypostponedthispurchase.Furthermore,theriseinpricesthathasalreadytakenplacemaybedislikedandbuyer’sresistancemaybeproduced.Thisisshownbythefollowingtypicalcomment:
“Ijustdon’tpaytheseprices;
theyaretoohigh.”
TheinvestigationsmentionedabovewerecarriedoutinAmerica;
conditionmosthelpfultospendingappearstobepricestability.Ifpriceshavebeenstableandpeopleconsiderthattheyarereasonable,theyarelikelytobuy.Thus,itappearsthatthecommonbusinesspolicyofmaintainingstablepricesisbasedonacorrectunderstandingofconsumerpsychology(心理学).
(分数:
10.00)
(1).Accordingtothepassage,ifonewantstopredictthewayspendtheirmoney,heshould_______(分数:
2.00)
A.relyontraditionalassumptionsaboutearningandspending
B.trytoencourageordiscourageconsumerstospendmoney
C.carryoutinvestigationsonconsumerbehaviorandgetdataonconsumersincomesandmoneyspendingmotives
√
D.doresearchesinconsumerpsychologyinalaboratory.
解析:
第一段讲道一个科学家想要预测消费者如何花钱就必须研究消费者行为。
他应该获取两方面的数据,一者是消费者收入,一者是消费动机。
从答案看,C答案的意思符合原文。
注意:
原文中的resourcesofconsumers是消费者的财力的意思。
(2).Accordingtoparagraph2,onetraditionalassumptionisthatpeoplewith________incomesborrowmost.(分数:
A.average
B.stable
C.decreasing
D.rising
第2段说道经济学家会回答收入逐渐减少的人们会借最多的钱,但在下文中又说传统的假设并不总是可信的。
而经济学家在没有调查时往往是根据传统假设来回答的。
所以选Cstable“稳定的”
(3).Accordingtoparagraph2,researchsurveyshaveprovedthat_________(分数:
A.priceincreasesalwaysstimulatepeopletohastentobuythings
B.risingpricesmaymakepeopleputofftheirpurchaseofcertainthings
C.womenaremoresensitivetotherisinginpricesthanmen
D.theexpectationsofpriceincreasesoftenmakebuyersfeelangry.
在这一段中被访者说原本要买车,但是考虑到逐渐上升的物价会使他们在肉类和牛奶上花费更多,就延迟了该项消费。
所以比较答案可以发现B的意思于原文相符。
文中的postpone和答案中的putoff意思相同都是“延迟,推迟”之意。
(4).Fromtheresultsofthesurveys,thewriterofthisarticle_________(分数:
A.concludesthatthesavingandspendingpatternsinGreatBritainarebetterthanthoseinAmerica
B.concludesthattheconsumersalwaysexpectpricestoremainstable
C.concludesthatmaintainingstablepricesisacorrectbusinesspolicy
D.doesnotdrawanyconclusion
答案在最后一段中,作者写道:
Thus,itappearsthatthecommonbusinesspolicyofmaintainingstablepricesisbasedonacorrectunderstandingofconsumerpsychology(心理学).意思是:
因此,保持物价稳定的商业政策看来是建立在对消费者心理正确理解的基础上的。
可见作者的结论就是保持物价稳定的商业政策是正确的。
所以选C
(5).WhichofthefollowingstatementsisalwaysTRUEaccordingtothesurveysmentionedinthepassage?
A.Consumerswillputoffbuyingthingsiftheyexpectpricestodecrease.
B.Consumerswillspendtheirmoneyquicklyiftheyexpectpricestoincrease
C.Thepriceconditionhasaninfluenceonconsumerbehavior
D.Traditionalassumptionsaboutearningandspendingarereliabl
改题要求选择正确的陈述。
可以选择排除法。
A和B答案可以根据第3题分析予以排除;
D答案根据第3段中第2句话予以排除;
只有C答案符合原文意思,意思是物价状况会影响消费者行为。
这也是全文在讨论的问题。
Passage2
Theyoungpeoplewhotalkofthevillageasbeing“dead”aretalkingnothingbutnonsense,asintheirheartstheymustsurelyknow.
No,thevillageisnotdead.Thereismorelifeinitnowthanthereeverwas.Butitseemsthat“Villagelife”isdead.Goneforever.Itbegantodecline(衰落)aboutahundredyearsago,whenmanygirlslefthometogointoserviceintownmanymilesaway,andmenalsolefthomeinincreasingnumberinsearchofawork,andhomewaswhereworkwas.
Therearestillanumberofpeoplealivetodaywhocanremember.What“villagelife”meanttheearlyyearsofthepresentcentury?
Itmeantknowingandbeingknownbyeverybodyelseinthevillage.Itmeantfindingyourentertainmentinthevillageofwithinwalkingdistanceofit.Itmeanthousewivestiedtothehomealldayandeveryday.Itmeantgoingtobedearlytosavelamp—oilandcoal.
ThencametheFirstWorldWarandtheSecondWorldWar.Aftereachwar,newideas,newattitudes,newtradesandoccupationswererevealedtovillagers.Thelong—establishedorderofsocietywasnolongertakenforgranted.Electricityandthemotorcarweresteadilyoperatingtomake“villagelife”and“townlife”almostalike.Nowwiththehighlydevelopedscienceandtechnologyandhigh—levelsocialwelfareforall,thereisnopointwhateverintalkinganylongerabout“villagelife.“Itisjustlife,andthatabetterlife.
Finally,ifwehaveanydoubtsaboutthefuture,oraboutthemanychanges,whichwehaveseeninourlives,wehaveonlytolookinattheschoolplaygroundanymid—morning;
orseethechildrenastheywalkhomewardinlittlegroups.Obviouslythesechildrenarebetterfed,betterclothed,bettereducated,healthier,prettierandhappierthananygenerationofchildrenthateverbeforewalkedthevillagestreet.
(1).Bysayingthatvillageisnotdead,but“villagelife”isdead,thewritersuggeststhat_________
A.thoseyoungpeoplewhotalkofthevillageasbeing“dead”arewrong
Bthetwostatementsareagainsteachother
C.“villagelife”todayisratheruninteresting
D.“villagelife”todayisnolongerlikewhatisusedtobe.(分数:
A.
B.
C.
D.
题目问:
作者说乡村没有消失,“乡村生活”消失了是要暗示什么?
作者在文中第二段表达了这一观点之后紧接着就说乡村生活经历巨大变化的转折。
所以应选择D,意思是乡村生活如今不再和以前一样了。
(2).Itwas_________that“villagelife”begantotakeasharpturn.(分数:
A.aboutacenturyago
B.duringthetwoworldwars
C.withelectricityandmotorcarsintroducedintothevillage
D.onlyrecently
答案在文中第二段“Itbegantodecline(衰落)aboutahundredyearsago,whenmanygirlslefthometogointoserviceintownmanymilesaway,andmenalsolefthomeinincreasingnumberinsearchofawork,andhomewaswhereworkwas.”意思是它(乡村生活)的衰落大约开始于一百年前。
那个时候,许多女孩离开家乡去往很远的城镇,从事服务业。
越来越多的男人们也离开家乡去寻找工作,并把家安在工作之处。
什么时候,“乡村生活”开始发生巨大的变化?
takeasharpturn是“发生巨大变化”的意思。
(3).Asissuggestedinparagraph2,villagersinthepast_________(分数:
A.livedasimplerlifethanvillagerstoday
B.knewfewerpeoplethanvillagerstoday.
C.founditdifficulttoenjoythemselves
D.likedtowashthemselveswithcoldwater.
答案就在第三段中,原文描述了过去乡村生活的一些方面:
“Itmeantknowingandbeingknownbyeverybodyelseinthevillage.Itmeantfindingyourentertainmentinthevillageofwithinwalkingdistanceofit.Itmeanthousewivestiedtothehomealldayandeveryday.Itmeantgoingtobedearlytosavelamp—oilandcoal.”意思是:
它意味着熟识乡村中的所有的人,也被其他人所熟识;
它意味着在乡村中走一会儿就能找到你的娱乐项目;
它意味着家庭主妇整天并且每天都呆在家里;
它意味着早早上床以节省用灯——油和煤。
所以可以看出答案是A,BCD均可以据原文排除。
(4).Theexpression“....”Thereisnopointwhateverintalkingaboutinparagraph3meansthat_________(分数:
A.thereisnoendtothetalkingabout....
B.Itisharmfultotalkabout….
C.Itisnotmeaninglesstotalkabout....
D.thereisnoreasonfortalkingabout
这里考察的是原文中“thereisnopoint…”的意思。
它的意思是“……没有意义……”。
答案A.thereisnoendtothetalkingabout....是讨论某事没完没了;
B.Itisharmfultotalkabout….是谈论某事有害;
D.thereisnoreasonfor是没有理由....所以只能选C.Itisnotmeaninglesstotalkabout....谈论某事毫无意义。
(5).Fromthepassagewecanseethatthewriter’sattitudetoward“villagelife”is__________(分数:
A.positive
B.negative
C.neutral
D.unclear
从全文及最后一段来看,作者对现在的乡村里的生活状况持肯定态度。
但是他对于(过去的)“乡村生活”并没有持否定或肯定的态度,他客观地描述它的样式和变迁,所以应该是持中立的态度,所以选Cneutral中立的;
A.positive肯定的B.negative否定的D.unclear不清楚的
Passage3
Themarketinvestigationisindispensabletosalespromotion.Theyarecloselyrelatedasthelipsandteeth,sotospeak.Whatyouproduceisforsaleonthemarket.Itwouldbeimpossibletosucceedinsellingaproductwithoutfirstinvestigatingthemarket.
Intheinternationalmarket,goodsonsalecomingfromdifferentcountriesandsuppliersarealwaysfacingkeencompetition.Undersuchcircumstances,theywilltryeverythingpossibletofamiliarizethemselveswiththemarketconditions.Inmakinginvestigations,weoughttogetinformationaboutwhatsimilaritemsthecompetitorsareofferingonthemarket,whatpricestheyarequoting(报价),whatfeaturestheirproductshave,whoaretheirregularcustomers,etc.Then,howcanweobtainsuchinformation?
Therearemanychannelsthatwecanmakeuseofindoingthissortofwork.Thecommercialcounselor'
sofficesofourembassiesstationedabroadcanhelpusinmakingmarketinvestigations.Nowadays,ourimportandexportcorporationssendtheirtradegroupsabroadeverynowandthen.Oneoftheirpurposesistomakemarketsurveysonthespot.
Certainly,face-to-facetalkswithforeignbusinessmenare
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