外贸行业开发客户邮件英语模板Word下载.docx
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外贸行业开发客户邮件英语模板Word下载.docx
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XXXXXCooperation/
DearMr.JackWey
[Yourcompany]isthemain[yourproduct]manufacturerinChinasince1968,ourmajorclientsare[thosehaveverygoodreputationandrenowncompaniesinthefieldthathavedirectorindirectbizwithyourcompany,i.e.IBM,SONY..].
Webelievethatyoucanrelyonusasweprovideyouquitesatisfactoryserviceandproductswithbestqualityatmostcompetitivepriceintheworld.Weareveryhappyifyoudonothesitatetosendusanyofyourinquiriesandwewillalwaysgivesatisfactoryservices.
Products:
(productrange)
Standards:
(productdesignstandard,ifany)
Service:
(productapplicablefield,function)
Size:
(don’tfuckinglytellyourclientyoudon’tknow)
Etc.
Certificates:
(certificatesthatyourcompanygot)
AnnualSalesTurnover:
(justlistsomenumberhere,)
StaffNo.staffnoofyourcompany,ifyourcompanyisbig,ifnot,omitthispoint)
CoverofLandlistsomenumberhere)
Lookingforwardtohearingfromyouatyourconvenience.
Thanks&
bestregards,
P.S.Iamattachingourproductcatalogue/scopeofserviceforyourfuturereferenceinmyfollowingemailtoyou,pleasekindlycheck.
(pleasedon’tsendyourproductcatalogueintheemail,youaretellinghimhereisshowingyourrespecttohimthatyouaresendinggoodinfotohim,butnotspam,therefore,youbettersendanotheremailtoyourclientwithyourproductcatalogue.Yourclientwillcheckitifyourproductsareofhim/herinterest)
YOURNAME
POSITION
DEPARTMENT
COMPANYNAME
ADD
TEL
MOBILE
FAX
WEB
Dearall,Iamjackwey,thisabovementionedemailformarketingisonlyonesampletoyourgeneralpotentialclients,itwouldberevisedaccordinglytodifferentclients.
KindlybeinformedthatemailmarketingismainlydependingonyourSETtitle,thereforeplstrytoimproveTOSETTHETITLEOFYOUREMAIL.
(开发信的成功与否,跟开发信内容的大少无关,关键是你怎么把涉及到客户每一个利益、兴趣都说到,能连起来,他都会像继续看下去,要不我们还看电视连续剧干嘛?
)
邮件开发成功与否与以下几个方面有关(个人认为):
(按主次顺序)
1.邮件标题(要是我,邮件标题一看就知道是推销的,Iamsorry,pleasefuckoffandstayinmytrashbox)
2.邮件内容是否吸引/对客户是否有效,有利可图;
客户是否感兴趣.
3.所联系的人的职位和权利(PlssendtotheRIGHTPERSON)
4.发信人日后沟通技巧,plus
5.others
以上的开发信只是针对任意一家公司,如果要想开发信更成功,你就得研究或者了解一下这个公司的情况再发。
有的开发信中,并不能把所有东西都一一列出来,所以一天发个100封的开发信的人,一天很难记下前天发给谁了,日后很难去跟踪,也不知道自己以前说了什么,如果是这样,最好做个记录;
邮件已发出3天之内,马上再发一封邮件跟踪,过2如没有回复,再发一封了解,第三封邮件刚发后30分钟,马上给个电话。
记住,成功的开发信,一般要有电话跟踪才能比较有效果,当然有幸运的人,或是客户也正好有询价,有货采购才会直接跟你联系,所以为什么要日后电话沟通的原因。
现在一般一个客户一天能收到很多信,你只有电话过去了,说明你请况,他才知道你是谁,什么公司,下次在电话的时候,他会说“oh,Jack?
JackweyfromChina,XXXcompany?
Oh,howareyou?
…..”.
开发信模板
(二)
DearMr.JACK,
Thankyouforyoure-mail&
Idoappreciatethecontent.(讲得是我开发信的内容)
Idonothaveanyhesitationtostartbusinesswithyouresteemedcompany.对我公司感兴趣
ThusIaskyoukindlytoarrangecouriermefullsetofallyourcatalogsinonebinderalongwithcopiesofallyourcertificates,enduserapprovals,..etc.需要一些文件进一步合作
Also,Iwouldliketohearfromyouindetailsaboutyourpreviousoperationinmiddleeastarea.
Doyouhaveagent,distributer,..etc?
想成为我们代理分销商
BestRegards
XXXXXXXXXXXXX
现在说说我开发信主要的信息:
标题:
Mr.XXX+他公司的名称(点名道姓和公司,一目了然)
内容:
MOrning!
Mr.XXXXXX
ThisisJack,SalesManagerfromawellestablishedPRODUCTmanufacturerinChina.HopeIreachtherightpersonattherighttimetotalkaboutPRODUCTcooperationandstrategiesforyourcompany?
IdidalittlebitresearchonyourcompanyandI’msureyouwouldbecontinuouslylookingatopportunitiestoexpandyourproductsupplyingscope/servicesandmakeitasthebrandtoownyourcompanyreputationinthePRODUCTmarketandincreaseyourmarketreturnwithyourconstantefforts.
WecanfulfillanyofyourbusinessneedsandmaximizeyourbusinessprofitscomparedwithlotsofPRODUCTmanufacturersaswearenewlylaunchingDDDDbrandPRODUCTininternationalmarket.
Ourbusinessreferenceincludes:
?
20yearsappointedOEMforEU,USAPRODUCTmanufacturers
Approvalsfrom.......(主要客户,最好是国际同行知名企业)…
70%~80%productsforinternationalapplication
(formoredetails,pleasecontactus)这个地方用黄色文字背景,突出公司优势
AstheGMof客户公司名称,itisyourresponsibilitytofindasustainableandtrustworthybusinesspartnerrelationshipandensureapromisingcompanyfuture.我的公司isinterestedincooperatingwithyoutouncoverthePRODUCTdemandof客户市场marketfromnowon.AsyouhaveexperiencesinPROCUT,itwouldbeeasiertoseizetheopportunitytowingreatPRODUCTdemandin客户市场。
(这里很明显的标示你的合作意图和对客户公司的了解及所联系人的职责所在,没有人会反对你强调他的职责和利益)
HopetohaveyourexcitedfeedbackTODAY.
Thanks®
ards,
JACK
24hoursavailableforyou!
请求建立商业关系
RogersChemicalSupplyCo.10E.22StreetOmaha8,NebGentlemen:
WehaveobtainedyournameandaddressfromAristoShoes,Milan,andwearewritingtoenquirewhetheryouwouldbewillingtoestablishbusinessrelationswithus.Wehavebeenimportersofshoesformanyyears.Atpresent,Weareinterestedinextendingour,rangeandwouldappreciateyourcataloguesandquotations.Ifyourpriceswerecompetitivewewouldexpecttotransactasignificantvolumeofbusiness.Welookforwardtoyourearlyreply.Verytrulyyours自米兰职权里斯托鞋类公司取得贵公司和地址,特此修函,祈能发展关系。
多年来,本公司经营鞋类进口生意,现欲扩展业务范围。
盼能惠赐商品目录和报价表。
如价格公道,本公司必大额订购。
烦请早日赐复。
此致
2.回复对方建立商业关系的请求
Thankyourforyourletterofthe16thofthismonth.Weshallbegladtoenterintobusinessrelationswithyourcompany.Incompliancewithyourrequest,wearesendingyou,underseparatecover,ourlatestcatalogueandpricelistcoveringourexportrange.Paymentshouldbemadebyirrevocableandconfirmedletterofcredit.Shouldyouwishtoplaceanorder,pleasetelexorfaxus.本月16日收到有关商务关系的来函,不胜欣喜。
谨遵要求另函奉上最新之出口商品目录和报价单。
款项烦请以不可撤销保兑之信用状支付。
如欲订货,请电传或传真为盼。
此致敬礼
请求担任独家代理
Wewouldliketoinformyouthatweactonasoleagencybasisforanumberofmanufacturers.WespecializeinfinishedcottongoodsfortheMiddleeasternmarket:
Ouractivitiescoveralltypesofhouseholdlinen.Untilnow,wehavebeenworkingwithyourtextilesdepartmentandourcollaborationhasprovedtobemutuallybeneficial.Pleaserefertothemforanyinformationregardingourcompany.WeareveryinterestedinanexclusivearrangementwithyourfactoryforthepromotionofyourproductsinBahrain.Welookforwardtoyourearlyreply.`本公司担任多家厂家的独家代理,专营精制棉织品,包括各灯家用亚麻制品,行销中东。
与贵公司向有业务联系,互利互作。
贵公司纺织部亦十分了解有关业务合作之情况。
盼望能成为贵公司独家代理,促销在巴林市场的货品。
上述建议,烦请早日赐复,以便进一步联系合作。
拒绝对方担任独家代理
Thankyouforyourletterof1Septembersuggestingthatwegrantyouasoleagencyforourhouseholdlinens.Iregrettosaythat,atthisstage,suchanarrangementwouldbreatherpremature.Wewould,however,bewillingtoengageinatrialcollaborationwithyoucompanytoseehowthearrangementworks.Itwouldbenecessaryforyoutotestthemarketforourproductsatyouend.Youwouldalsohavetobuildupamuchlargerturnovertojustifyasoleagency.Weenclosepricelistscoveringalltheproductsyouareinterestedinandlookforwardtohearingfromyousoon.9月1日有关建议担任家用亚麻制品独家代理的来信收悉。
谨致衷心谢意。
目前时机尚未成熟,不能应允该安排深感抱歉。
然而,本公司乐意与贵公司先试行合作,为今后合作打下基础。
为证明担任独家代理的能力,贵公司宜上述货品作市场调查,研究是否可扩大现有之营业额。
奉上该货品之报价单,敬希查照。
专此候复。
同意对方担任独家代理
Thankyouforyourletterof12Aprilproposingasoleagencyforourofficemachines.Wehaveexaminedourlongand,Imustsay,mutuallybeneficialcollaboration.WewouldbeverypleasedtoentrustyouwiththesoleagencyforBahrain.Fromourrecords,wearepleasedtonotethatyouhavetwoserviceengineerswhotooktrainingcoursesatourMilanfactory.thesoleagencywillnaturallybecontingentonyoumaintainingqualifiedaftersalesstaff.Wehavedrawnupadraftagreementthatisenclosed.Pleaseexaminethedetailedtermsandconditionsandletusknowwhethertheymeetwithyourapproval.Onapersonalnote,ImustsaythatIamdelightedthatweareprobablygoingtostrengthenourrelationship.IhaveverypleasantmemoriesofmylastvisittoBahrainwhenyouentertainedmesodelightfully.IlookforwardtoreciprocatingonyournextvisittoMilan.Myverybestwishestoyouandyourwife.4月12日建议担任为公室器具之独家代理来信已经收悉。
过去双方合作皆互利互助,能获您的眷顾作我公司于巴林的独家代理,殊感荣幸。
据知您公司两服务技师曾到我公司米兰工厂受训。
相信您公司在取得代理权后,仍会继续注重合格售后服务人员的训练。
现随信附上协议草稿,请查实各项条款,惠复是盼。
能加强业务,我亦感到欣喜,前次到访巴林,蒙盛情款待,不胜感激。
祈盼您莅临米兰时,容我一尽地主之谊。
此致敬礼
借引荐建立业务关系
Atthebeginningofthismonth,IattendedtheHarrogatetoyfair.Whilethere,IhadaninterestingconversationwithMr.DouglasGageofEdutoysplcaboutselectinganagencyforourteachingaids.Douglasdescribedyourdynamicsalesforceandinnovativeapproachtomarketing.Heattributedhisowncompany’ssuccesstoyourexcellentdistributionnetworkthathasservedhimforseveralyears.WeneedanorganizationlikeyourstolaunchourproductsintheUK.Ourteachingaidscoverthewholefieldofprimaryeducationinallsubjects.Ourpatented‘Matrix’mathapparatusisparticularlysuccessful.YoumayhavereservationsaboutAmericanteachingaidssuitingyourmarket.ThisisnotaproblemsincewehavecompleterangeofBritishEnglishversions.IencloseanillustratedcatalogueofourBritishEnglisheditionsforyourinformation.Pleaseletmehaveyourreactionstothematerial.IshallbeinLondonduringthefirsttwoweeksofOctober.Perhapswecouldarrangeameetingtodiscussourproposal.
本用初参观哈洛加特玩具交易会时有幸与教育玩具股份有限公司的道格拉斯•盖齐先生一谈,提及本公司正物色代理人推广教学器材一事。
盖齐先生赞扬贵公司积极推广产品,不断推出新的
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