苹果教主乔布斯生前演讲稿Word文件下载.docx
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苹果教主乔布斯生前演讲稿Word文件下载.docx
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sit.Nobigdeal.Justthreestories.
Thefirststoryisaboutconnectingthedots.
IdroppedoutofReedCollegeafterthefirst6months,butthenstayedaroundasadrop-inforanother18monthsorsobeforeIreallyquit.SowhydidIdropout?
ItstartedbeforeIwasborn.Mybiologicalmotherwasayoung,unwedcollegegraduatestudent,andshedecidedtoputmeupforadoption.ShefeltverystronglythatIshouldbeadoptedbycollegegraduates,soeverythingwasallsetformetobeadoptedatbirthbyalawyerandhiswife.ExceptthatwhenIpoppedouttheydecidedatthelastminutethattheyreallywantedagirl.
Somyparents,whowereonawaitinglist,gotacallinthemiddleofthenightasking:
"
Wehaveanunexpectedbabyboy;
doyouwanthim?
"
Theysaid:
Ofcourse."
Mybiologicalmotherlaterfoundoutthatmymotherhadnevergraduatedfromcollegeandthatmyfatherhadnevergraduatedfromhighschool.Sherefusedtosignthefinaladoptionpapers.SheonlyrelentedafewmonthslaterwhenmyparentspromisedthatIwouldsomedaygotocollege.
And17yearslaterIdidgotocollege.ButInaivelychoseacollegethatwasalmostasexpensiveasStanford,andallofmyworking-classparents'
savingswerebeingspentonmycollegetuition.Aftersixmonths,Icouldn'
tseethevalueinit.IhadnoideawhatIwantedtodowithmylifeandnoideahowcollegewasgoingtohelpmefigureitout.
AndhereIwasspendingallofthemoneymyparentshadsavedtheirentirelife.SoIdecidedtodropoutandtrustthatitwouldallworkoutOK.Itwasprettyscaryatthetime,butlookingbackitwasoneofthebestdecisionsIevermade.TheminuteIdroppedoutIcouldstoptakingtherequiredclassesthatdidn'
tinterestme,andbegindroppinginontheonesthatlookedinteresting.
Itwasn'
tallromantic.Ididn'
thaveadormroom,soIsleptonthefloorinfriends'
rooms,Ireturnedcokebottlesforthe5¢depositstobuyfoodwith,andIwouldwalkthe7milesacrosstowneverySundaynighttogetonegoodmealaweekattheHareKrishnatemple.Ilovedit.AndmuchofwhatIstumbledintobyfollowingmycuriosityandintuitionturnedouttobepricelesslateron.Letmegiveyouoneexample:
ReedCollegeatthattimeofferedperhapsthebestcalligraphyinstructioninthecountry.Throughoutthecampuseveryposter,everylabeloneverydrawer,wasbeautifullyhandcalligraphed.BecauseIhaddroppedoutanddidn'
thavetotakethenormalclasses,Idecidedtotakeacalligraphyclasstolearnhowtodothis.
Ilearnedaboutserifandsanseriftypefaces,aboutvaryingtheamountofspacebetweendifferentlettercombinations,aboutwhatmakesgreattypographygreat.Itwasbeautiful,historical,artisticallysubtleinawaythatsciencecan'
tcapture,andIfounditfascinating.
Noneofthishadevenahopeofanypracticalapplicationinmylife.Buttenyearslater,whenweweredesigningthefirstMacintoshcomputer,itallcamebacktome.AndwedesigneditallintotheMac.Itwasthefirstcomputerwithbeautifultypography.IfIhadneverdroppedinonthatsinglecourseincollege,theMacwouldhaveneverhadmultipletypefacesorproportionallyspacedfonts.
AndsinceWindowsjustcopiedtheMac,itslikelythatnopersonalcomputerwouldhavethem.IfIhadneverdroppedout,Iwouldhaveneverdroppedinonthiscalligraphyclass,andpersonalcomputersmightnothavethewonderfultypographythattheydo.OfcourseitwasimpossibletoconnectthedotslookingforwardwhenIwasincollege.Butitwasvery,veryclearlookingbackwardstenyearslater.
Again,youcan'
tconnectthedotslookingforward;
youcanonlyconnectthemlookingbackwards.Soyouhavetotrustthatthedotswillsomehowconnectinyourfuture.Youhavetotrustinsomething-yourgut,destiny,life,karma,whatever.Thisapproachhasneverletmedown,andithasmadeallthedifferenceinmylife.
Mysecondstoryisaboutloveandloss.
IwasluckyIfoundwhatIlovedtodoearlyinlife.WozandIstartedAppleinmyparentsgaragewhenIwas20.Weworkedhard,andin10yearsApplehadgrownfromjustthetwoofusinagarageintoabillioncompanywithover4000employees.Wehadjustreleasedourfinestcreation-theMacintosh-ayearearlier,andIhadjustturned30.
AndthenIgotfired.Howcanyougetfiredfromacompanyyoustarted?
Well,asApplegrewwehiredsomeonewhoIthoughtwasverytalentedtorunthecompanywithme,andforthefirstyearorsothingswentwell.Butthenourvisionsofthefuturebegantodivergeandeventuallywehadafallingout.Whenwedid,ourBoardofDirectorssidedwithhim.Soat30Iwasout.Andverypubliclyout.Whathadbeenthefocusofmyentireadultlifewasgone,anditwasdevastating.
Ireallydidn'
tknowwhattodoforafewmonths.IfeltthatIhadletthepreviousgenerationofentrepreneursdown-thatIhaddroppedthebatonasitwasbeingpassedtome.ImetwithDavidPackardandBobNoyceandtriedtoapologizeforscrewingupsobadly.
Iwasaverypublicfailure,andIeventhoughtaboutrunningawayfromthevalley.ButsomethingslowlybegantodawnonmeIstilllovedwhatIdid.TheturnofeventsatApplehadnotchangedthatonebit.Ihadbeenrejected,butIwasstillinlove.AndsoIdecidedtostartover.
Ididn'
tseeitthen,butitturnedoutthatgettingfiredfromApplewasthebestthingthatcouldhaveeverhappenedtome.Theheavinessofbeingsuccessfulwasreplacedbythelightnessofbeingabeginneragain,lesssureabouteverything.Itfreedmetoenteroneofthemostcreativeperiodsofmylife.
Duringthenextfiveyears,IstartedacompanynamedNeXT,anothercompanynamedPixar,andfellinlovewithanamazingwomanwhowouldbecomemywife.Pixarwentontocreatetheworldsfirstcomputeranimatedfeaturefilm,ToyStory,andisnowthemostsuccessfulanimationstudiointheworld.
Inaremarkableturnofevents,AppleboughtNeXT,IretunedtoApple,andthetechnologywedevelopedatNeXTisattheheartofApple'
scurrentrenaissance.AndLaureneandIhaveawonderfulfamilytogether.
I'
mprettysurenoneofthiswouldhavehappenedifIhadn'
tbeenfiredfromApple.Itwasawfultastingmedicine,butIguessthepatientneededit.Sometimeslifehitsyouintheheadwithabrick.Don'
tlosefaith.I'
mconvincedthattheonlythingthatkeptmegoingwasthatIlovedwhatIdid.You'
vegottofindwhatyoulove.
Andthatisastrueforyourworkasitisforyourlovers.Yourworkisgoingtofillalargepartofyourlife,andtheonlywaytobetrulysatisfiedistodowhatyoubelieveisgreatwork.Andtheonlywaytodogreatworkistolovewhatyoudo.Ifyouhaven'
tfoundityet,keeplooking.Don'
tsettle.Aswithallmattersoftheheart,you'
llknowwhenyoufindit.And,likeanygreatrelationship,itjustgetsbetterandbetterastheyearsrollon.Sokeeplookinguntilyoufindit.Don'
tsettle.
Mythirdstoryisaboutdeath.
WhenIwas17,Ireadaquotethatwentsomethinglike:
Ifyouliveeachdayasifitwasyourlast,somedayyou'
llmostcertainlyberight."
Itmadeanimpressiononme,andsincethen,forthepast33years,Ihavelookedinthemirroreverymorningandaskedmyself:
Iftodaywerethelastdayofmylife,wouldIwanttodowhatIamabouttodotoday?
Andwhenevertheanswerhasbeen"
No"
fortoomanydaysinarow,IknowIneedtochangesomething.
RememberingthatI'
llbedeadsoonisthemostimportanttoolI'
veeverencounteredtohelpmemakethebigchoicesinlife.Becausealmosteverythingallexternalexpectations,allpride,allfearofembarrassmentorfailure-thesethingsjustfallawayinthefaceofdeath,leavingonlywhatistrulyimportant.RememberingthatyouaregoingtodieisthebestwayIknowtoavoidthetrapofthinkingyouhavesomethingtolose.Youarealreadynaked.Thereisnoreasonnottofollowyourheart.
AboutayearagoIwasdiagnosedwithcancer.Ihadascanat7:
30inthemorning,anditclearlyshowedatumoronmypancreas.Ididn'
tevenknowwhatapancreaswas.Thedoctorstoldmethiswasalmostcertainlyatypeofcancerthatisincurable,andthatIshouldexpecttolivenolongerthanthreetosixmonths.Mydoctoradvisedmetogohomeandgetmyaffairsinorder,whichisdoctor'
scodeforpreparetodie.Itmeanstotrytotellyourkidseverythingyouthoughtyou'
dhavethenext10yearstotelltheminjustafewmonths.Itmeanstomakesureeverythingisbuttonedupsothatitwillbeaseasyaspossibleforyourfamily.Itmeanstosayyourgoodbyes.
Ilivedwiththatdiagnosisallday.LaterthateveningIhadabiopsy,wheretheystuckanendoscopedownmythroat,throughmystomachandintomyintestines,putaneedleintomypancreasandgotafewcellsfromthetumor.Iwassedated,butmywife,whowasthere,toldmethatwhentheyviewedthecellsunderamicroscopethedoctorsstartedcryingbecauseitturnedouttobeaveryrareformofpancreaticcancerthatiscurablewithsurgery.IhadthesurgeryandI'
mfinenow.
ThiswastheclosestI'
vebeentofacingdeath,andIhopeitstheclosestIgetforafewmoredecades.Havinglivedthroug
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