bec中级口试真题Word文档格式.docx
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bec中级口试真题Word文档格式.docx
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9.Whatisimportantwhenaimingtoreachnewmarkets?
MarketresearchAdvertising
10.Whatisimportantwhenchoosingamanagementtrainingcoursetoattend?
ProgramContentsLengthofcourse
11.Whatisimportantwhenrelocatingabusiness?
LocalworkforceavailableLocationofsite
12.Whatisimportantwhenadvertisinganewproduct?
TargetmarketsChoiceofmedia
13.Whatisimportantwhenstartinganewjob?
KnowledgeofcompanyproceduresHelpfromcompanystaff
14.Whatisimportantwhenselectingstaffformarketingtripsabroad?
PositioninthecompanyPreviousexperieneeofothercountries
15.Whatisimportantwhenaimingtoreduceproductioncosts?
EfficiencyofproductionlineCostofrawmaterials
16.Whatisimportantwhendealingwithaheavyworkload?
TimemanagementSharingtasks
17.Whatisimportantwhendevelopingnewproducts?
MarketresearchPricing
18.Whatisimportantwhenbeinginterviewedforajob?
InformationaboutthecompanyPersonalappearanee
19.Whatisimportantwhenexhibitingatatradefair?
QualityofdisplayStaffselected
2O.Whatisimportantwhenintroducingarewardsystemforstaff?
PurposeoftherewardsystemTypesofrewardoffered
21.Whatisimportantwhenentertainingclients?
TypesofactivitiesCost
22.Whatisimportantwhenchoosingretailpremisestorent?
LocationLengthofcontract
23.Whatisimportantwhendecidingonpackagingforproducts?
ImageProductionprocess
24.Whatisimportantwhenselectingstaffforpromotion?
AttitudetoworkCurrentperformanee
25.Whatisimportantwhenconsideringacareerehange?
FuturestudyortrainingOpportunitiesforfuturepromotion
26.Whatisimportantwhenplanninganadvertisingcampaign?
MarketresearchSelectingappropriatemedia
27.Whatisimportantwhenchoosingtransportforabusinesstrip?
ConvenienceCost-effectiveness
28.Whatisimportantwhenaimingforpromotion?
QualityofperformaneeCompanyloyalty
29.Whatisimportantwhenexportinggoodsorservicesforthefirsttime?
PersonalContactsProfessionaladvice
3O.Whatisimportantwhendealingwithcomplaintsfromclients?
OfferinganapologySuggestingasolutiontotheproblem
31.Whatisimportantwhensettingpricesfornewproducts?
ProductioncostsCompetitorsprices
33.Whatisimportantwhenplanningthelayoutofanewstore?
AttractivenessSecurityofgoods
34.Whatisimportantwhenchoosinganewsalesagent?
ExperieneeofagentNumberofcontacts
35Whatisimportantwhenmonitoringthequalityofserviceprovided?
Feedbackfromcustomers
Checkingsalesfigures
…?
36:
Whatisimportantwhen
selectingapplicantsforajob
workexperienee
personalqualities
37:
reputation
choosinganewsupplierpriceanddiscounts
38:
Whatisimportantwhen…?
aimingtoimproveproductionqualityup-to-dateequipmentstaff
training
39:
whatisimportantwhen…?
preparingforajobinterviewstudyingthejobadvertisementfindingoutabout
thecompany
decidingwhethertoattendaconferencevenuespeakers
41:
developingnewproducts
marketresearchcostsinvoIved
BEC中级口试全真试题PartIII
1.ProgramforNewStaff
Themanufacturingcompanyyouworkforwouldliketointroduceafullprogramme
oftrainingfornewstaff.Youhavebeenaskedtohelppreparetheprogramme.
Discussthesituationtogether,anddecide:
---whatshouldbecoveredbythetrainingprogramme
---howelsenewstaffcanbehelpedtosettleintotheirjobsasquicklyaspossible
2CompanyDressCode
YourManagingDirectorisunhappywiththegeneralstandardofdressamongstaff.
Youhavebeenaskedtomakerecommendationsaboutintroducingadresscodeor
companyuniform.
---whattheadvantagesanddisadvantagesofhavingacompanyuniformwouldbe
---whatkindofdresscodewouldbeappropriateforstaffindifferenttypesofjobs
3StaffTraining
Yourcompanyhasdecidedtouseanoutsideagencyfortrainingsalesstaff.
Youhavebeenaskedtohavepreliminarydiscussionswiththeagencytoorganise
this.
---whatinformationyouwillneedtoprovidefortheagency
---whatkindsofquestionsyouwillneedtoasktheagency
4.CompanyVideo
Themanufacturingcompanyyouworkforisplanningtomakeavideotoshowto
potentialcustomersandinvestors.Youhavebeenaskedtohelpwithplanning
thevideo.
---Discussthesituationtogether,anddecide:
---whichdepartmentsandactivitiesinthecompanyshouldbeincludedinthevideo
---whichcompanypersonnelshouldappearinthevideo
5.BusinessMagazineArticle
Aninternationalbusinessmagazineissendingajournalisttowriteaboutyour
region,andwantstoincludeanarticleabouttheretailcompanyyouworkfor.
Youhavebeenaskedbyyourcompanytohelpthejournalistplanthearticle.
---whatkindsofinformationshouldbeineludedinthearticle
---howthisarticlecouldbenefityourcompany
6.OpeningaBranchAbroad
Theretailcompanyyouworkforhasdecidedtoopenabranchabroadforthefirsttime.
Youhavebeenaskedtohelpwiththeplanningofthenewbranch.
---whatstaffingarrangementsmightbenecessaryforthenewbranch
---whichinformationaboutpremisesinthatcountryitwouldbeusefultofind
outabout
7.EntertainingForeignClients
Yourcompanyisentertainingagroupofforeignclientsforthreedays,includingonenon-workingday.
Youhavebeenaskedtoplanaprogrammeforthevisit.
---whatkindsofactivitieswouldbesuitableforthevisit
whatinformationitwouldbeusefultoknowabouttheclientsbeforefinalizing
theprogram
8.WorkExperieneeProgramme
Themanufaeturingeompanyyouworkforhasdecidedtoofferatwo-weekworkexperieneeprogrammeforasmallgroupofstudentsfromalocalbusinesscollege.
Youhavebeenaskedtohelpwiththepreparationsforthisprogramme.
---whatkindsofworkexperieneethecompanymightoffer
---howtheparticipantsshouldbeselected
9.EnglishLanguageTraining
Yourcompanyisplanningtooffer30hoursofEnglishIanguagetrainingtoemployees.
Youhavebeenaskedtohelpwiththeplanningandorganizationofthetraining.
---howtoencourageemployeestotakepartinthetraining
---whatkindofschedulewouldbesuitableforthetraining
10.Teamwork
Yourcompanyissendingasmallgroupofemployeesawaytogetherforthreedays
toencouragethemtoworkasateam.
Youhavebeenaskedtohelpplantheprogramme.
---whatpracticalarrangementsthecompanyneedstomakebeforethetrip
---whatworkandleisureactivitieswouldbesuitableforthegroup
11.ForeignBusinessTrip
Yourcompanyisattendingatradefairinaforeigncountryforthefirsttime.
Youhavebeenaskedtohelpwiththepreparationsforthetrip.
---whattravelandaccommodationarrangementsyouwillneedtomakebeforethetrip
---whichkindsofbusinesscustomsintheforeigncountryitwouldbeusefulto
knowabout,andhowtofindoutaboutthesebeforethetrip
12.(Forthreecandidates)EntertainingForeignClients
Yourcompanyisentertainingagroupofforeignclientsforthreedays,including
onenon-workingday.
---whichmembersofstaffshouldaccompanythevisitors
---whatinformationitwouldbeusefultoknowabouttheclientsbeforefinalizingtheprogramme
13.ForthreecandidatesWorkExperieneeProgramme
Themanufacturingcompanyyouworkforhasdecidedtoofferatwo-weekwork
experieneeprogrammeforasmallgroupofstudentsfromalocalbusinesscollege.
---whatkindsofworkexperieneethecompanycouldoffer.howtheparticipants
shouldbeselected
---whatfeedbackandevaluationshouldtakeplaceaftertheprogrammehasfinished
14ForthreecandidatesEnglishLanguageTraining
---whichstaffwouldbenefitmostfromEnglishIanguagetraining.howtoencourageemployeestotakepartinthetraining
15Forthr
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