高三第一次测试题英语.docx
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高三第一次测试题英语.docx
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高三第一次测试题英语
2019-2020年高三第一次测试题英语
Ⅰ.语言知识及应用(共两节。
满分35分)
第一节完形填空(共15小题;每小题2分,满分30分)
阅读下面短文,掌握其大意,然后从1~15各题所给的A、B、C和D项中,选出最佳选项,并在答题卡上将该项涂黑。
Everyoneinbusinesshasbeentoldthatsuccessisallaboutattractingandretaining(留住)customers.Itsoundssimpleandachievable.But,1,wordsofwisdomaresoonforgotten.Oncepanieshaveattractedcustomerstheyoften2thesecondhalfofthestory.Intheexcitementofbeatingoffthepetition,negotiatingprices,securingorders,anddeliveringtheproduct,managerstendtobeecarriedaway.Theyforgetwhattheyregardastheboringsideofbusiness—3thatthecustomerremainsacustomer.
4toconcentrateonretainingaswellasattractingcustomerscostsbusinesshugeamountsofmoneyannually.Ithasbeenestimatedthattheaveragepanylosesbetween10and30percentofitscustomerseveryyears.Inconstantlychanging5,thisisnotsurprising.Whatissurprisingisthefactthatfewpanieshaveanyideahowmanycustomerstheyhavelost.
Onlynowareorganizationsbeginningtowakeuptothoselostopportunitiesandcalculatethe6
implications.Cuttingdownthenumberofcustomersapanylosescanmakeabig7initsperformance.ResearchintheUSfoundthatafivepercentdecreaseinthenumberofdefecting(流失的)customersledto8increasesofbetween25and85percent.
IntheUS,Domino’sPizzaestimatesthataregularcustomerisworthmorethan$5,000overtenyears.Acustomerwhoreceivesapoorqualityproductorserviceontheirfirstvisitand9neverreturns,islosingthepanythousandsofdollarsin10profits(moreifyouconsiderhowmanypeopletheyarelikelytotellabouttheirbadexperience).
Thelogicbehindcultivatingcustomer11isimpossibletodeny.“Inpracticemostpanies’marketingeffortisfocusedongettingcustomers,withlittleattentionpaidto12them”,saysAdrianPayneofCornfieldUniversity’SchoolofManagement.“Researchsuggeststhatthereisacloserelationshipbetweenretainingcustomersandmakingprofits.13customerstendtobuymore,arepredictableandusuallycostlesstoservicethannewcustomers.Furthermore,theytendtobelessprice14,andmayprovidefreeword-of-mouthadvertising.Retainingcustomersalsomakesit15forpetitorstoenteramarketorincreasetheirshareofamarket.
1.A.inparticularB.inrealityC.atleastD.firstofall
2.A.emphasizeB.doubtC.overlookD.believe
3.A.denyingB.ensuringC.arguingD.proving
4.A.MovingB.HopingC.StartingD.Failing
5.A.marketsB.tastesC.pricesD.expenses
6.A.cultureB.socialC.financialD.economical
7.A.promiseB.planC.mistakeD.difference
8.A.costB.opportunityC.profitD.budget
9.A.asaresultB.onthewholeC.inconclusionD.onthecontrary
10.A.hugeB.potentialC.extraD.reasonable
11.A.beliefsB.loyaltyC.habitsD.interest
12.A.alteringB.understandingC.keepingD.attracting
13.A.AssumedB.RespectedC.EstablishedD.Unexpected
14.A.agreeableB.flexibleC.friendlyD.sensitive
15.A.unfairB.difficultC.essentialD.convenient
第二节语法填空(共10小题;每小题1.5分,满分15分)
阅读下面短文,按照句子结构的语法性和上下文连贯的要求,在空格处填入一个适当的词或使用括号中词语的正确形式填空,并将答案填写在答题卡标号为16~25的相应位置上。
TherearesomespecialtraditionsinHawaii.Peopleareveryfriendlyandalwayswelevisitors.Theygivevisitors__16___leialongnecklaceofbeautifulfreshflowers.Menwearbright___17___(flower)shirts,andwomenoftenwearlongflowereddresses.Thereare___18____(tradition)Chinese,JapaneseandFilipinoholidaysandalltheholidaysfromtheUnitedStates.TheycallHawaiitheAlohaState.Aloha__19____(mean)bothhelloandgoodbye.Italsomeans“Iloveyou”.
Usuallywhenpeoplefromdifferentcountries,races,andtraditionslivetogether,thereareseriousproblems.ThereareafewproblemsinHawaii,__20___ingeneral,peoplehavelearnedtolivetogether__21___peace.
Hawaiiansearnmostoftheirmoneyfromtravelers,mostof__22____efromthemainlandandfromJapan.Therearemanypeople__23__(live)inHawaiinowsothereareresidentialareas___24____thereusedtobefarms.SomeofthebigsugarandpineapplepanieshavemovedtothePhilippines,wheretheydonothavetopayworkers___25__muchmoney.ThefamiliesofthefirstpeoplewhocamefromtheU.S.mainlandowntheimportantbanksandpanies.Japanesearealsobuyingorstartingbusinesseshere.
Ⅱ.阅读(共两节,满分50分)
第一节阅读理解(共20小题;每小题2分,满分40分)
阅读下列短文,从每题所给的A、B、C和D项中,选出最佳选项,并在答题卡
上将该项涂黑。
A
Eachyear,1,400high-schoolstudentsfrommorethan40countriesareinvitedtopeteintheprestigiousIntelInternationalScienceandEngineeringFair(IntelISEF),theworld’slargestprecollegesciencecontest.Theselectgroupofyoungscientistsischosenfromtheseveralmillionstudentswhopeteinlocalandregionalsciencefairsth
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