商务英语阅读试题A.docx

商务英语阅读试题A.docx

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商务英语阅读试题A

商务英语阅读试题A

　　　　　　商务英语专业商务英语阅读试题A　　　　　　　　　　PartIMultipleChoice（20points）　　Completethesentencesbychoosingfromthewordsbeloweachsentence.　　1.Technicalskills　　performingspecializedtaskswithintheorganization.a.areassociatedwith　　b.differfrom　　c.aresimilarto　　2.Corporatecultureisthesharedexperiences,stories,beliefs,andnorms　　.a.whichcreatesacompanyb.thatcharacterizeacompanyc.whosecompanyhasgot　　3.Ifacompanyistogetthemostoutofitsworkers,itmust　　thoseworkers.　　a.develop　　b.select　　c.promote　　4.Intheory,acompany?

sauditorsareappointedindependentlybyitsshareholders,towhomtheyreport.“Whom”represents　　.　　a.auditors　　b.accountants　　c.shareholders　　5.Over-capacityinthecarbusinessleadstoaseriesofjointagreementsandmergersbetween　　.a.carcompaniesb.jointsventuresc.capacitylevel　　6.Fordintendedto　　VolvosandhopedtouseVolvo?

stechnologytodevelopnewcars.　　a.share　　b.focus　　c.distribute　　7.TheprinciplesintheOrganizationalChaosModelcanalsobeusedto　　thecompany?

scompetition.　　a.introduce　　b.overcome　　c.understand　　8.Asaseniorstudent,youaresupposedtoknowbetterthanjust　　untiltheexaminationtime.　　a.fooledaround　　b.tofoolaroundc.havingfooledaround　　9.Transnationalcompanieswill　　inChina.　　a.continuelocating　　b.continuestolocate　　c.continuetolocate　　10.E-businessisabouttransformingbusinessprocessand_______themwithInternettechnologies.　　a.integrates　　b.integrating　　c.tointegrate　　11.OthercompaniesuseWebtechnologyto______businesselectronicallyatthewholesaleorretaillevel.a.support　　b.exchange　　c.transact12.Thefundsneededtooperateanenterprisearerefereedtoas　　.a.labour　　b.capital　　c.resources　　13.Theyalsowanttointegratethesesystems_______therestoftheirbusinessprocess.　　a.with　　b.and　　c.for　　　　1　　14.Accountingfirmsfrequently_________theirauditclients.a.buymanagementskillsfromb.sellconsultingservicestoc.provideauditassignmentfor　　15.Iwenttobuyanewtieto_______thisbrownsuit.　　a.gointo　　b.gowith　　c.goafter　　16.Thesecretaryenteredwithapencilandpaper,and_________everywordthemanagersaid.　　a.madefor　　b.tookup　　c.tookdown　　17.Thefinancingofinternationaltradeismorecomplexthanthatofdomestictrade.?

That?

heremeans　　.　　a.financing　　b.internationaltrade　　c.domestictrade　　18.Theprocessofeducation,experience,moreeducation,andthen　　iscalledacyclicalprocess.a.lesseducation　　b.moreexperience　　c.educationandexperience　　19.Hardly_______theairportwhenhestartedforhisdestination.a.Ihadreached　　b.hadIreached　　c.Ireached20.Theclimberstriedtofindanew______tothetopofthemountain.a.approach　　b.route　　c.entrance　　PartIIMatch（20points）SectionA　　Choosethecorrectwordorwordsfromtheboxtocompletethepassage:

　　theIndustrialRevolution　　customers?

needsthemarketingconcept　　productionandsellingthesellingofgoods　　businessfocus　　Businesspeoplefocusedontheproductionofgoodsfrom21untiltheearlytwentiethcentury,andon　　22　　fromthe1920stothe1950s.Marketingreceivedlittleattentionuptothatpoint.After1950,however,businesspeoplerecognizedthattheirenterprisesinvolvednotonly23　　butalsothesatisfactionof　　24.Theybegantoimplement25,abusinessphilosophythatinvolvestheentirebusinessorganizationinthedualprocessofsatisfyingcustomerneedsandachievingtheorganization?

sgoals.　　SectionB　　Choosethecorrectwordorwordsfromtheboxtocompletethefollowingsentences:

　　marketingconcept　　benefitsmoderation　　discount　　2　　labourforce26.Chinaisnowatthestageofdevelopmentofbuildingawell-offsocietyandacceleratingsocialist　　.27.Implementationofthe　　beginsandendswiththeinformationaboutcustomers.　　28.Sellingsomethingatareducedpriceiscalledgivinga　　.　　29.Carryingoutthebusinessofsuchahugecompanyrequires　　.30.Compensationprogrammesincludewagesandsalaries,incentives,and______　　forworkers.　　PartIIIReadingcomprehension（40points）　　Passage1　　Whatmakesmoneyvaluable?

Whyisapieceofpapermarked$10worthmorethanonemarked$1?

Youcouldsaythereisnoreason.It?

struethataspecialkindofpaperisusedtomakedollarbills,andtheyarepretty,butthat?

snotwhatmakesthemvaluable.Therealreasonmoneyisvaluableisthateveryonebelievesitis.　　Ancienteconomieshadnopapermoneyorcoins.Someusedbarter----tradingonethingforanother.Othersusedallkindsofobjectsasmoney.Anyobjectwoulddo,aslongastherewasnotanunlimitedamountofit.Animalsormetalswerepopular,andsoweremanufacturedproductslikejewelryorweapons.WealthinancientGreecewasmeasuredintoolsorcattle.Thiskindofmoneyhadtwopurposes.First,itwasusefulinitself.Toolsandcattlecanbeusedforfarming.Andsecond,itwasawaytosymbolizeandmeasurevalue.Ahouse,forexample,wouldbevaluedatacertainnumberoftoolsorcattle.Thisgreatlysimplifiedtrade.Othersocietiesusedmoneythatwastotallysymbolic.Forinstance,AmericanIndiansusedwampum,whichismadefromseashells.AnduntilrecentlyonthepacificislandofYap,peopleuselargestonediscsasmoney.　　Inmostplacesthesetypesofmoneydiedoutbecausemorepracticalformsofmoneywereinvented.Peoplestartedusingpreciousmetals,suchasgoldandsilver,thatwereeasiertocarryaroundthantoolsorstones.Andintheeighteenthcentury,papermoneywasintroduced.Atfirstpeopleweresuspiciousofnewcurrency,buttheycametoacceptitbecausethegovernmentorbankissuingitwouldexchangeanequalamountofgoldforthepaper.A$10billreallywasworth$10forgold.Butnow,peopleareusedtotheideathatthegovernmentdoesn?

thavetobackitsmoneywithgold.Everyonebelievesthata$10billisworth$10andthatisgoodenough.Butif,forsomereason,peopleeverlostfaithinpapermoney,tendollarswouldn?

tbeworththepaperit?

sprintedon.　　Questions31-35arebasedonpassage1　　31.Accordingtothewritertherealreasonmoneyisvaluableisthateveryonebelieves　　.　　a.moneyisvaluable　　b.goldisvaluablec.moneyisgold　　32.Thewriterofthisselectionmentionedanimals,metalsandmanufacturedproducts　　　　3　　likejewelryorweaponsbecause　　.a.theywerevaluable　　b.theywereusedasmoneyinancienttimesc.peoplelikedthem　　33.Papermoneywasinvented　　.a.totaketheplaceofothertypesofmoneyb.tobereplacedbyothertypesofmoneyc.inthenineteenthcentury　　34.Atfirstpeopledidnothavetrustinpapermoneybecause　　.a.itwasnotworthmuch　　b.thepaperwasnotofgoodquality　　c.itlookedlikeanordinarypieceofpaper　　35.Peoplecametoacceptpapermoneywhen　　.a.thegovernmentbegantoissueitb.thebankbegantoissueit　　c.theycouldexchangeitforthesameamountofgold　　　　Passage2　　Manyprivateinstitutionsofhighereducationaroundthecountryareindanger.Notallwillbesaved,andperhapsnotalldeservetobesaved.Therearelow-qualityschoolsjustastherearelow-qualitybusinesses.Wehavenoobligationtosavethemsimplybecausetheyexist.Butmanythrivinginstitutionsthatdeservetocontinuearethreatened.Theyaredoingafinejobeducationally,buttheyarecaughtinafinancialdifficulty,withnowaytoreducerisingcostsorincreaserevenuessignificantly.Raisingtuitiondoesn?

tbringinmorerevenue,foreachtimetuitiongoesup,theenrollmentgoesdown,ortheamountthatmustbegivenawayinstudentaidgoesup.Schoolsarebadbusinesses,whetherpublicorprivate,notusuallybecauseofbadmanagementbutbecauseofthenatureoftheenterprise.Theylosemoneyoneverycustomer,andtheycangobankrupteitherfromtoofewstudentsortoomanystudents.Evenaverygoodcollegeisaverybadbusiness.　　Itissuchcolleges,thrivingbutthreatened,thatIworryabout.Lowenrollmentisnottheirchiefproblem.Evenwithfullenrollments,theymaygounder.Effortstosavethem,andpreferablytokeepthemprivate,areanationalnecessity.Thereisnobasisforarguingthatprivateschoolsareboundtobebetterthanpublicschools.Thereareabundantexamplestothecontrary.Anyonecannamestateuniversitiesandcollegesthatrankasthefinestinthenationandtheworld.Itisnowinevitablethatpublicinstitutionswillbedominant,andthereforediversityisanationalnecessity.Diversityinthewaywesupportschoolstendstogiveusahealthydiversityintheformsofeducation.Inanimperfectsocietysuchasours,uniformityofeducationthroughoutthenationcouldbedangerous.Inanimperfectsociety,diversityisapositivegood.Eagersupportersofpublichighereducationknowtheimportanceofsustainingprivatehighereducation.　　Questions36-40arebasedonpassage2　　　　4　　36.Inthepassage,theauthorappealstothepublictosupport　　.a.privatehighereducationingeneralb.publichighereducationingeneral　　c.high-qualityprivateuniversitiesandcolleges　　37.Accordingtothepassage,schoolsarebadbusinessesbecauseof　　.a.thenatureofschoolb.poorteachersc.badmanagement　　38.Whatdoesthephrase“gounder”（Para.2,sentence3）probablymean?

a.havelowtuitionb.getintodifficulties　　c.doabadjobeducationally　　39.WhichofthefollowingstatementsisTRUE?

　　a.Therearemanycasestoindicatethatprivateschoolsaresuperiortopublicschools.　　b.Theauthorthinksdiversityofeducationispreferabletouniformityofeducation.c.Eachtimetuitionisraised,theenrollmentgoesup.　　40.Intheauthor?

s