英语三级十套题文档格式.docx

英语三级十套题文档格式.docx

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PartI.Writing（30minutes）

Directions:

Forthispart,youareallowedthirtyminutestowritealettertoProfessorSmithtoinvitehimtogivealectureonEnglishLearning.Youshouldwriteatleast120words,andbaseyourcompositionontheoutlinegiveninChinesebelow:

1.表明写信意图，提出希望Smith教授能够来做讲座

2.简单介绍自己的学校情况以及希望Prof.Smith做哪些方面的讲座

3.再次表示欢迎和谢意

AnInvitationLetter

Part

.ReadingComprehension（SkimmingandScanning）（15minutes）

Inthispart,youwillhave15minutestogooverthepassagequicklyandanswerthequestionsonAnswerSheet2.

Forquestions1-7,mark

Y（forYES）ifthestatementagreeswiththeinformationgiveninthepassage;

N（forNO）ifthestatementcontradictstheinformationgiveninthepassage;

NG（forNOTGIVEN）iftheinformationisnotgiveninthepassage.

Forquestions8-10,completethesentenceswiththeinformationgiveninthepassage.

SocialCriticismofAdvertising

Advertisingisthemostvisibleactivityofbusiness.Whatacompanymayhavebeendoingprivatelyformanyyearssuddenlybecomespublicthemomentitstartstoadvertise.Bypubliclyinvitingpeopletotrytheirproducts,companiesinvitepubliccriticismandattackiftheirproductsdonotliveuptothepromisedbenefits.Defendersofadvertisingsayitisthereforesafertobuyadvertisedthanunadvertisedproducts.Byputtingtheirnamesbehindthegoods,themakersofadvertisedarticlessticktheirnecksoutandwilltryhardertofulfilltheirpromises.

　　Becauseadvertisingissopublic,itiswidelycriticized,notonlyfortheroleitplaysinsellingproductsbutalsoforthewayitinfluencesoursociety.Asasellingtool,advertisingisattackedforitsexcesses.Somecriticschargethat,atitsworst,advertisingisdownrightuntruthfuland,atbest,itpresentsonlypositiveinformationaboutproducts.Otherschargethatadvertisingmanipulatespeoplepsychologicallytobuythingstheycan’taffordbypromisingimprovedsocialstatusorotherunrealisticexpectations.Stillothersattackadvertisingforbeingoffensiveorinbadtaste.Manyarguethatthereisjusttoomuchadvertisingandthatthisoverwhelmingquantityisonereasonithassuchanimpactonoursociety.

　　Asasocialinfluence,advertisingisoftencharged,ontheonehand,withcontributingtocrimeandviolenceand,ontheotherhand,withmakingpeopleconform.Criticsattackadvertisingforperpetuatingstereotypesofpeople,formakingpeoplewantthingstheydon’tneedandcan’tafford,andforcreatinginsecurityinordertosellgoods.Advertising,theysay,debasesourlanguages,takesunfairadvantageofourchildren,makesustoomaterialistic,andencourageswastefulness.Finally,byinfluencingthemedia,criticscharge,advertisinginterfereswithfreedomofthepress.

　　Toadequatelydetailalltheprosandconsofthechargesagainstadvertisingwouldrequirevolumes.However,itisimportantforustounderstandtheessenceoftheseattacksandtheimpacttheyhaveonadvertisingasitisperformedtodayandtomorrow.Let’sthereforeexaminesomeofthemorecommoncriticismsastheyareusuallyexpressed.

AdvertisingMakesUsTooMaterialistic

　　Criticsclaimthatadvertisingadverselyaffectsourvaluesystembecauseitsuggeststhatthemeanstoahappierlifeistheacquisitionofmorethingsinsteadofspiritualorintellectualenlightenment.Advertising,theysay,encouragespeopletobuymoreautomobiles,moreclothing,andmoreappliancesthantheyneed,allwiththepromiseofgreatersocialacceptance.Forexample,theypointtothefactthatmillionsofAmericansown20ormorepairsofshoes,severalTVsets,andoftenmorethanonevehicle.

AdvertisingManipulatesPeoplePsychologicallytoBuyThingstheyDon’tNeed

　　Advertisingisoftencriticizedforitspowertomakepeopledoirrationalthings.Thefollowingaresomesuggestionsbasedonvariationsofthiscriticism:

　　1.Advertisingshouldbeinformativebutnotpersuasive.

　　2.Advertisingshouldreportonlyfactual,functionalinformation.

　　3.Advertisingshouldn’tplayonpeople’sdesires,emotions,fears,oranxieties.

　　4.Advertisingshoulddealonlywithpeople’sfunctionalneedsforproducts,nottheirpsychologicalneedsforstatus,appeal,security,orhealth.

AdvertisingIsExcessive

　　Oneofthemostcommoncomplaintsaboutadvertisingissimplythatthereistoomuchofit.Advertisementsreachusincars,elevators,parkinglots,hotellobbies,subways,andinourhomesonradioandtelevision,innewspapers,andthroughthemail.Accordingtomostexperts,theaverageAmericanisexposedtoover500commercialmessagesaday.Somegiveevenhigherfigures.Accordingtotheadvertisingcritics,weareawashinaseaofcommercialsthatmakelifelesspleasantthanitmightotherwisebe.

AdvertisingIsDeceptive

　　Perhapsthegr