广告摄影技巧Advertising photography skillsWord下载.docx
- 文档编号:14391805
- 上传时间:2022-10-22
- 格式:DOCX
- 页数:8
- 大小:22.67KB
广告摄影技巧Advertising photography skillsWord下载.docx
《广告摄影技巧Advertising photography skillsWord下载.docx》由会员分享,可在线阅读,更多相关《广告摄影技巧Advertising photography skillsWord下载.docx(8页珍藏版)》请在冰豆网上搜索。
Lightabsorbing,reflectingandtransparentobjects
Iftheobjectisclassifiedaccordingtothenatureofthelight,thenallobjectscanbedividedintothreebroadcategories,whicharelightabsorbingobjects,reflectingobjectsandtransparentobjects.Inadvertisingphotography,controllingtheshootingskillsofthesethreetypesofobjectsisthemostbasicandimportant.
1.lightabsorbingobjects
Lightabsorbingobjectsarethemostcommonobjects,suchaswoodproducts,textiles,fiberproducts,andmostplasticproducts,allofwhicharelightabsorbingobjects.Themaximumabsorptioncharacteristicsoflightobjectsisformedcompletelyshades,inthelight,highlightbrightshowlightcolor;
brightsectionshowstheinfluenceofcolorandlightcoloroftheobjectitselfonitsborders;
partoflightandshadow,surfacetextureandtexturecanbestdisplaytheobjectiswhatshowsalmostnoshadow.
Advertisingphotography,thelightabsorbingobjectoflightingmoreflexible.Asurfaceobject,suchasacoarseceramicproduct,thatisusuallyilluminatedbyasidelighttoshowitssurfacetexture.Thesmoothsurfaceoftheobject,suchasplasticsandpaintonthesurfaceoftheobject,generallyshiny,reflectiveadirectionallight,soissuitableforlargearealightsourceforlighting,lighting,lightsourceshouldpayattentiontotheshape,becauseofthehighlightpartofsuchobjectscanbeoutofshapeoflightreaction.
2.reflectiveobjects
Reflectiveobjectsareimportantsilverware,electroplatingproductsandenamelproducts,etc.,anditsbiggestfeatureisastrongreflectionofthelight,itgenerallydoesnotshowasoftlightandshadetransitionphenomenon.
Lightreflectiveobjectsgenerallytakenthroughalargeareaoflightscattering.The5isagoodgraspofbasiclightinglightsourceshapeandlightingposition,highlightreflectiveobjectswillbelikeamirrorreflectsthelightoftheshape.Duetolackofreflectiveobjectsareeasytobigshadescanbechanged,so,somegrayordarkreflectiveplateoralightabsorbingplateplacedontheobjectside,lettheobjectreflectedthesecolor,inordertoincreasethethicksenseoftheobject,saidtheconsequencesofimprovement.
Thereflectiveobjectshapeandvolumeofspecialcomplex,whenweneedtousecomplexlightingmethods,themostcommonlyusedisthe"
outflankslightingmethod"
."
Outflanksmethodlighting"
meansinadditiontothecameralensaperture,withalightshedwillbeobjectsurrounded,andthenoutsidetheshedbrightlight."
Thelightshedlighttooutflanklaw"
canbemadeofwhiteorwhitefabric,withatransparentsupport,suchasorganicglassrodornylonropetobefixed.Arrangementswiththemethodoflightinglightshedoutflanks"
designisdiverse,butoneshouldunderstand,graspthereflectorlikeamirrorwithoutreservationallreflectedaroundthebacklightshedweakness,willbetakeninthedisplayobject.
3.transparentobjects
Transparentobjectsrefertoavarietyofglassproductsandsomeplasticcontainers,etc.themostimportantfeatureoftransparentobjectsisthattheyallowlighttopenetratethroughitsinterior.
Shootingatransparentobject,saidtransparentobjectisnotdifficult,regardlessofbackgroundisdeepisshallow,itwillgothrough;
however,thesaidtransparentobjectlightsense,tousereflection,sothattheoccurrenceofstronghighlightreflection,refractionoftransparentobjectshapebylighttoreachtheexpectedconsequences.IftheConventionfortransparentobjectssuchaslighting,witha45degreesidelighting,shootingtheconsequencesisnotgood,atthistime,mostofthelightwillpassthroughtheobject,onlyasmallpartisreflected,nomatterwhatmotor3backgroundandcolor,transparentobjectsonlyvaguelyvisible.Thebestwaytorepresentatransparentobjectistophotographamaninabrightbackground,withobjectsappearinginblacklinesor,beforeadarkbackground,objectsappearinlightcoloredlines.
"
Thebrightbackgroundofblacklines"
isanimportantapplicationoflightilluminatetheobjectbackgroundlightrefractioneffect.Transparentobjectsputenoughonalightbackgroundinfrontofthedistance,aspotlightwiththebackgroundofcircularlightillumination,beamcannotshinetotheobject,thenthebackgroundreflectedlightthroughthetransparentobjectsintheobjectedgeblacklinesformedbyrefraction,
Thewidthofalineisproportionaltothethicknessofatransparentobject.Changingtheintensityanddiameterofthebeamcanleadtodifferentconsequences.Thestrongerthebeam,thesmallerthediameter,thestrongerthecontrast.Thecontrastofthepictureisonlydeterminedbytheintensityanddiameterofthespotlight,whichisverybeneficialtothecontroloftheshooting.
D
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 广告摄影技巧Advertising photography skills 广告 摄影 技巧 Advertising