高中英语必修4Unit1Advertising1Word下载.docx
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高中英语必修4Unit1Advertising1Word下载.docx
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directspeechandreportedspeech直接引语和间接引语
4.技能指导:
1)readexpositorywriting
2)writeanadvertisementanddevelopanadvertisingcampaign
合作探究
Weletotheunit
I.Readthefollowingandtellwhattheyarefor:
1.Home-carehelperfordisabledwomaninherdowntownhome,providepersonalcareandrecreation,10a.m.to6p.m.,fivedaysaweek.
824-3174between4and7p.m.
2.Largebedroominsharedhouse,closetodowntownandUniversity,off-streetparking,onbusroute,parkwithtenniscourtsacrossthestreet.
824-2723or823-0236.
3.11a.m.to2p.m.
plete
PastaDinners
$28.5
Tel:
422307
4.Tent--£35
Nylon,blueandgreen;
lmhigh,120cmwide,
190cmdeep(fortwopeople)
PortableCDplayer--E60
Withradio,stereoheadphones,case.Nobatteries.
16cmx13cmx6cm.Weighs2kg
5.Save25%
All
men'
s
pyjamas
II.Wehavetwobasictypesofadvertisements.OneisAmercialadvertisement(CAs商业广告),andtheotherisPublicserviceadvertisement(PSAs公益服务广告).ReadandenjoythefollowingadvertisementsanddecidewhicharePSAsandwhichareCAs.
1)MakeitpossiblewithCanon.
佳能数码相机广告
2)Thedailymodern
日产(尼桑)汽车广告
3)PlannedParenthood
Childrenbychoice,Notbychance
4)There’snobetterwaytofly.
德国汉莎航空
5)Thepowerofdreams
本田汽车广告
6)MakePovertyHistory
7)Likenoother
索尼产品广告
8)TakeTOSHIBA,taketheworld.
9)Onebyonetheystepforward:
anurse,ateacher,ahomemaker.Andlivesaresaved.
10)Wecanbeatextremepoverty,starvation,AIDS.Butweneedyourhelp
11)Thechoiceofanewgeneration.新一代的选择。
——百事可乐
12)Askformore渴望无限——百事流行鞋
13)Impossiblemadepossible使不可能为可能——佳能打印机
14)We'
renotaskingforyourmoney;
we'
reaskingforyourvoice.
CAs:
______________________________________________
______________________________________________
PSAs:
Reading&
discussion
ReadthepassageofReadinganddecidethemainideasforeachparagraphafterdiscussion.
Para1
__________________________________________________________
Para2
Para3
Para4__________________________________________________________
Activitiesanddiscussion
I.Learntodesignsomequestions,expressyouropinionandstatetheviews.
Q1:
_________________________________________________________________
Q2:
________________________________________________________________
Q3:
Q4:
II.TrytojoinyourmainideastogetherwithsomeothersentencestoformasummaryofyourReading.
____________________________________________________________
________________________
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