零售业逆向物流管理策略探讨 毕业论文 毕业设计 Reverse logistics in retail management strategy.docx
- 文档编号:11243868
- 上传时间:2023-02-26
- 格式:DOCX
- 页数:18
- 大小:26.73KB
零售业逆向物流管理策略探讨 毕业论文 毕业设计 Reverse logistics in retail management strategy.docx
《零售业逆向物流管理策略探讨 毕业论文 毕业设计 Reverse logistics in retail management strategy.docx》由会员分享,可在线阅读,更多相关《零售业逆向物流管理策略探讨 毕业论文 毕业设计 Reverse logistics in retail management strategy.docx(18页珍藏版)》请在冰豆网上搜索。
零售业逆向物流管理策略探讨毕业论文毕业设计Reverselogisticsinretailmanagementstrategy
Reverselogisticsinretailmanagementstrategy
Abstract:
alongwiththedevelopmentofmodernscienceandtechnologyandglobaleconomicintegration,marketcompetitiveadvantageofretailenterprisesismoreandmoredependsonmodernlogisticsofspeed,cost,serviceandefficiency.Therefore,retailenterprisesneedtocontroltheprocessoflogistics,especiallythereasonableandeffectivemanagementofreverselogistics,inordertoimprovetheoperationefficiencyandobtainmorecompetitiveadvantage.Basedontheanalysisofretailingdevelopmentdilemma,onthebasisofreverselogisticsbystudyingthereasonsputforwardtheeffectivemanagementstrategy.
Keywords:
retailing;Reverselogistics;Managementstrategy
Quote:
Forwardintheretaillogisticsinrecentyears,isahighdegreeofattention,butfewretailenterprisesputreverselogisticsenterprisedevelopmentstrategicpositiontoconsider,ignorethehugevaluebehindthereverselogistics.SearsisresponsibleforthevicePresidentwasthecomparisonofthereverselogisticsoflogisticsfortheenterprisereducethecostofthelastpieceofvirginland\".Retailasacceptreturnofthemostinthefieldofacirculareconomy,intheoperatingprocessofalargenumberofreturnsandscraprecyclingitems,hasbecomeanimportantaspectofenterprisedevelopment,socialresourcessaving.
Thereverselogisticsmarketishuge,andbuildingsavingsocietyinChina,thesustainablescientificdevelopmentroad.Atpresent,China'slogisticsindustrydevelopmentisstillinarelativelybackwardlevel,thereverselogisticsisdevelopingslowly,manyretailenterprisestherearealotofblankforthedevelopmentofreverselogistics,butwhatiscertainisthatreverselogisticsisacanbeusedasaburdenbackflowintototheenterprisedevelopmentbringsinfiniteopportunities,intoday'sfiercecompetitionintheretailindustryisapowerfulweapon.
First,anoverviewofthereverselogistics
(a)theconceptofreverselogistics
1,thederivationofthereverselogistics
Theexplosivegrowthofpopulation,theexcessiveexploitationandconsumptionofnaturalresourcesandpollutantsemissionsingreatquantities,thecontradictionbetweenhumanandnature,tothesustainabledevelopmentofsocialeconomyandhumanformnewobstaclestoitsownsurvival.Inthissituation,inthe1980s,theconsensusaroundtheworld,putsforwardthestrategyof\"sustainabledevelopment\".Increasinglyfrequentwiththedevelopmentofeconomy,thelogisticsactivity,oneofthemanyactivitiesonthedestructionofthenaturalresourcesandecologicalenvironmentmoreandmoreserious,suchasexhaustgaspollution,noisepollution,wasteofresources,increasedtrafficcongestionandwaste,etc.,thesebehaviorsareconflictwithprinciplesoftheglobalsustainabledevelopmentstrategy.Asabigcountry,asahugeresourceconsumption,environmentalpollutionandseriouspower,payattentiontotheproductandmaterialrecycling,implementpositivereverselogisticsbecomesmoreandmorebecomeinevitable.Weusuallysaythatthelogisticsisrefersto\"positivelogistics\",butacompletesupplychainshouldincludenotonly\"positive\"logistics,shouldalsoincludethereverselogistics.Putforwardtheterm\"reverselogistics\"isStockin1992totheAmericanassociationoflogisticsmanagement(CLM)inaresearchnote,hepointedoutinthereport:
thereverselogisticsisakindofcontainsaproductreturn,materialsubstitution,items,recycling,wastetreatment,andtreatment,repairandremanufacturinglogisticsactivityprocess.TheAmericanassociationofLogisticsManagement(theCouncilofLogisticsManagement--CLM)releasedinthepanoramicviewofthesupplychain,LogisticsentryterminSeptember2003toupgradeedition,theinterpretationofthereverseLogisticsisgivenasfollows:
duetorepairsandcreditproblems,tosoldandsenttothecustomerproductsandresourcesinthehandsofabackflowsportsprofessionalLogisticsManagement.\"ThenationalstandardofChinaLogisticsterm\"willreverseLogisticsintotwobroadcategories:
recycling(ReturnedLogistics):
unqualifieditemrepair,returnmoneyandpackagingcontainerthatturnoverusefromthebuyertoreturntothearticleentitythatthesupplierformflow.WasteMaterialLogistics,WasteMaterialLogistics):
willlosetheiroriginalusevalueofeconomicactivity,accordingtotheactualneedforcollection,classification,processing,packaging,handling,storage,anddistributiontotheentityformedbyaspecializedprocessingplaceitems.Reverselogisticsisaccompaniedbynormalitemsproducedintheprocessofsupplychainmanagementinaseriesofactivities,includingtherecyclingofitems,fortherepair,returnbehaviorofqualityfactors,toprovidecustomerswithmoresatisfactoryservice.
2,themeaningofthereverselogistics
Reverselogisticshasbroadsenseandnarrowsense.Narrowsenseofthereverselogisticsreferstothoseduetoenvironmentalproblemsoroutdatedproductsandproducts,sparepartsormaterialrecyclingprocess.Itisapartofthewastereusevaluetosorting,processing,decomposition,makingitausefulresourcebackintotheproductionandconsumption.Reverselogisticsinadditiontocontainingageneralizednarrowsenseofthedefinitionofreverselogistics,alsoincludesthecontentofthewastemateriallogistics,itsultimategoalistoreduceresourceusage,andbyreducingtheuseofresourcestoachievewastereductiongoals,atthesametimemakepositiveandrecyclinglogisticsmoreefficient.
Withthedevelopmentofmodernscienceandtechnologyandglobaleconomicintegration,theretailsalesenterprisemarketcompetitiveadvantageismoreandmoredependsonmodernlogisticsofspeed,cost,serviceandefficiency.Retailenterprisesstrengthentheadvantageofcompetitiondevelopmentneedtocontroltheprocessoflogistics,especiallythereasonableandeffectivemanagementofreverselogistics,throughcontinuouslyimproveenterprisemanagementresourcesintegrationprocessoflogisticsperformancemanagement,improveoperationalefficiency,accesstogreatercompetitiveadvantage,andcreateabetterenterprisevalue.
(2)theclassificationofreverselogistics
1,accordingtotherecyclingchannelstopoints
Accordingtothecharacteristicsofrecyclecanbedividedintothereturnofthetwopartsofthereverselogisticsandreverselogistics.Returnofreverselogisticsisreferstothedownstreamcustomerswillnotmeettherequirementsoftheorderproductsreturnedtotheupstreamsuppliers,itsprocessandtheconventionalproductflowtothecontrary.Recyclingreverselogisticsreferstothefinalcustomerheldbydiscardeditemstoeachnodeenterpriseonthesupplychain.
2,accordingtothephysicalpropertiesofamaterial,thereverselogistics
Accordingtothematerialphysicalpropertiesofthereverselogisticscanbedividedintosteelandnon-ferrousmetalproducts,rubberproductsreverselogistics,reverselogisticswoodproducts,glassproductssuchasreverselogistics,reverselogistics.
3,accordingtothecauses,waysanddisposalmethodsandtheindustrytoform
Accordingtotheorigin,thedifferentwaysanddisposalmethods,accordingtothedifferent,reverselogisticsisusedbyscholarsisdividedintocomplaintsreturn,terminalreturn,commercialreturn,return,scrapproductionandmaintenanceFuPin,andpackingandsoonsixmajorcategories.
(3)theimportanceofreverselogistics
1,improvethetransparencyofpotentialaccidents
Reverselogisticsinpromptingcompaniescontinuetoimprovequalitymanagementsystem,hasanimportantposition.ISO90012000versionoftheenterprisequalitymanagementactivitysummarizedasaclosedlooptype,planning,implementation,inspection,improvement,justinthereverselogisticscheckandimprovethetwolink,continuity,effectsonbothends.Enterprisequalityproblemsexposedinreturn,willconstantlypassthroughthereverselogisticsinformationsystemtothemanagement,improvethetransparencyofpotentialaccident,managerscanconstantlyimprovethequalitymanagementinadvance,totheeradicationoftheproductswithbadhiddentrouble.
2,increasecustomervalue,increasethecompetitiveadvantage
Intoday'scustomerdriveneconomy,customervalueisdecidedtoenterprisesurvivalanddevelopmentofthekeyfactors.Manyenterprisesthroughthereverselogistics,improvecustomersatisfactionforproductorservice,winthetrustofthecustomer,toincreaseitscompetitiveadvantage.Forfinalcustomers,reverselogisticscanensurethetimelyreturnofthegoodsdonotconformtotherequirementsoftheorderoftheproducts,isconducivetoeliminateworriesaboutthecustomer,increasetheirsenseoftrustandleadtotheenterprise,expandthemarketshareoftheenterprise.Ifacompanywantstowincustomers,itmustensurethatthecustomersfeelbetterinthewholeprocessoftrading,andreverselogisticsstrategyisaneffectivemeansofachievingthisgoal.Ontheotherhand,forenterprisecustomersinthesupplychainupstreamenterprisetakeeasyreturnpolicy,toreducethemanagementriskofthedownstreamcustomers,improvethesupplyanddemand,promotestrategiccooperationbetweenenterprises,strengthenthecompetitiveadvantageoftheentiresupplychain.Especiallyforstalenessrisklargerproducts,returnpolicybringsmoreobviouscompetitiveadvantage.
3,reducethematerialcost
Reducematerialcost,improvetheutilizationrateofmaterialisthekeyoftheenterprisecostmanagement,isalsoanimportantmeansofenterpriseefficiency.Howe
- 配套讲稿:
如PPT文件的首页显示word图标,表示该PPT已包含配套word讲稿。双击word图标可打开word文档。
- 特殊限制:
部分文档作品中含有的国旗、国徽等图片,仅作为作品整体效果示例展示,禁止商用。设计者仅对作品中独创性部分享有著作权。
- 关 键 词:
- 零售业逆向物流管理策略探讨 毕业论文 毕业设计 Reverse logistics in retail management strategy 零售业 逆向 物流 管理 策略 探讨
链接地址:https://www.bdocx.com/doc/11243868.html